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Majesco Entertainment and Interactive Game Group Announce 'Jillian Michaels' Fitness Ultimatum 2009' for Wii(TM)
Date:6/12/2008

Introducing the First Game to Integrate a Celebrity Fitness Trainer with

the Wii(TM) system and the Ground-Breaking Wii Balance Board(TM)

EDISON, N.J., June 12 /PRNewswire-FirstCall/ -- Shed the extra weight while having fun! Majesco Entertainment Company (Nasdaq: COOL), an innovative provider of video games for the mass market, is partnering with celebrity fitness trainer Jillian Michaels, the strength trainer and life coach on the popular television series "The Biggest Loser," and Interactive Game Group to deliver the first Wii(TM) game that combines a celebrity fitness trainer and the motion-based Wii system and Wii Balance Board(TM) accessory -- Jillian Michaels' Fitness Ultimatum 2009. Integrating a tiered fitness regimen, expert advice and exercise techniques from the charismatic Jillian Michaels, the game delivers a focused workout that will help players reach their own personal fitness goals.

(Photo: http://www.newscom.com/cgi-bin/prnh/20080612/NYTH074 )

"Wii and the Wii Balance Board have added a credible and effective new option for players looking to get in shape in a fun and entertaining way," said Jesse Sutton, Chief Executive Officer, Majesco. "Jillian Michaels' expertise in the fitness world coupled with the innovative Wii Balance Board lets us deliver a compelling game that will change the way America approaches home fitness."

"As a huge gamer myself with younger siblings and godchildren, I recognize the importance of staying current with how people digest their media and information," said Jillian Michaels. "I truly think this type of product will be instrumental in revolutionizing the fitness industry and wi
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SOURCE Majesco Entertainment Company
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