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MISSION Skincare(R) Supports GNC's Efforts To Raise Money for St. Jude Children's Research Hospital(R)
Date:11/25/2009

NEW YORK, Nov. 25 /PRNewswire/ -- MISSION Skincare® is proud to support GNC's efforts to raise more than $1 million for St. Jude. As part of GNC's annual St. Jude Thanks and Giving campaign, $1 from the purchase price of every MISSION Skincare's new SUPER-C(TM) Lip Balm will be donated to St. Jude. Additionally, GNC customers have the opportunity to make a $1, $5 or $10 donation at checkout at one of their 5,000+ retail locations or at GNC.com. GNC hopes to raise more than $1 million for St. Jude during their 2009 Thanks and Giving campaign.

"We are delighted to support GNC's efforts to raise money for a world-class institution like St. Jude," said Josh Shaw, Founder of MISSION Skincare. "St. Jude's dedication to children who are battling catastrophic diseases is the truest essence of being on a mission - and we are proud to be a part of helping GNC support such as amazing cause."

"'Doing well while doing good' is a core value for our entire team at MISSION Skincare, and GNC is the perfect partner for us to align with on a campaign for greater good," said Mia Hamm, Soccer Champion and Co-Founder of MISSION Skincare. "GNC's commitment to St. Jude is remarkable, and we're excited to support their mission of raising $1 million dollars this year."

MISSION Skincare's SUPER-C(TM) Lip Balm is a unique and proprietary blend of powerful vitamins and antioxidants in a soothing and hydrating formula to relieve dry, cracked lips. It contains naturally moisturizing and emollient ingredients such as the Shea butter, coconut oil, almond oil, beeswax and candelilla wax.

MISSION Skincare's SUPER-C(TM) Lip Balm retails for $2.99 and is available exclusively online via www.GNC.com or at GNC store locations nationwide.

About St. Jude:

St. Jude Children's Research Hospital is internationally recognized for its pioneering work in finding cures and saving children with cancer and other catastrophic diseases. St. Jude is the first and only pediatric cancer center to be designated as a Comprehensive Cancer Center by the National Cancer Institute. Founded by late entertainer Danny Thomas and based in Memphis, Tenn., St. Jude freely shares its discoveries with scientific and medical communities around the world. St. Jude is the only pediatric cancer research center where families never pay for treatment not covered by insurance. No child is ever denied treatment because of the family's inability to pay. St. Jude is financially supported by ALSAC, its fundraising organization.

About Thanks and Giving®

The St. Jude Children's Research Hospital® Thanks and Giving® national campaign is an unprecedented union of celebrities, media, retail and corporate partners that ask consumers to "Give thanks for the healthy kids in your life, and give to those who are not." The Thanks and Giving initiative was created in 2004 by Marlo Thomas and her siblings, Terre and Tony Thomas, all children of St. Jude founder Danny Thomas. Funds raised by the campaign support the lifesaving work of St. Jude Children's Hospital - the nation's leading pediatric research and treatment center devoted solely to children with cancer and other catastrophic diseases and the only pediatric cancer research center that covers all of the costs for treatment, travel, food, and lodging for a patient and a family member.

About MISSION Skincare®

MISSION Skincare was founded in 2008 by a select group of top athletes including Serena, Williams, Mia Hamm, Amanda Beard, Steve Nash, Sergio Garcia, David Wright and more. Solving a void in the marketplace, MISSION Skincare products are designed to help everyday consumers live active, healthy lifestyles with products that protect, nourish and repair their body's biggest organ - their skin. What is also unique is that the athletes are not merely spokespeople, they are partners in the company who take a very active role in product development, testing and marketing--they are entrepreneurs in the truest sense. General information about MISSION Skincare is available at www.MISSIONskincare.com.

SOURCE MISSION Skincare


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