Navigation Links
MEDIA ALERT: Eularis to Address Marketing Return at Measuring Marketing ROI in Pharma Conference in London
Date:3/10/2008

NEW YORK and LONDON, March 10 /PRNewswire/ -- Dr. Andree Bates, president of the pharmaceutical analytics company Eularis, will be delivering a presentation on meeting the challenges of measuring ROI within the changing dynamics of the pharma industry.

*(LOGO 72dpi: Send2Press.com/mediaboom/07-0924-Eularis_72dpi.jpg)

On Wednesday 26 March 2008, Dr. Bates will deliver a presentation titled, "Are You Up to the Challenge of Measuring ROI in Changing Dynamics of the Pharma Industry?" Bates will challenge the thinking of conference attendees and will expose where ROI goes wrong when used to guide current marketing decisions in a changing dynamic market such as pharma. She will also uncover what opportunities are available in this environment, and what can and should be measured for real results when the environment is dynamic.

Bates has gained wide recognition within the international pharmaceutical industry for her expertise in marketing return analysis. Under Bates' leadership, Eularis issued three related research reports in the past year, including: Ensuring Profitable Return-on-Investment (ROI) in Pharmaceutical Marketing: Using Analytics and Metrics to Improve the Bottom Line (http://www.pharmamarketingroi.com), Pharmaceutical Sales Force Effectiveness Metrics: Are You Measuring the Wrong Things? (http://www.pharmaindustrysfe.com), and Ensuring Profitable Patient Adherence Programs by Effectively Using Analytics to Release the Hidden Value Available to the Bottom Line from Adherence (http://www.patientadherenceroi.com).

The conference will be focused on answering three pivotal areas: "Addressing the Challenges in Measuring ROI," "Ensuring the Sales and Marketing Functions are Aligned" and "Leveraging Your Brand Potential."

To arrange an inte
'/>"/>

SOURCE Eularis
Copyright©2008 PR Newswire.
All rights reserved

Page: 1 2

Related medicine news :

1. Grey House Publishing Acquires Hudsons Washington News Media Contacts Directory
2. NAA Calls for Immediate Recall of All Mercury-Containing Vaccines
3. VIDEO from Medialink and General Motors: Electronic Prescriptions Save Lives and Money
4. HealthMedia Fourth Quarter 2007 Produces Highest Revenue in Company History
5. VIDEO from Medialink and The Childrens Hospital of Philadelphia: New Research - Rules of the Road for Teens and Passengers
6. Media Invited to Attend International Society for Heart & Lung Transplantation Meeting in Boston, April 9-12
7. VIDEO from Medialink and Philips: Philips Electronics Unveils First Imagination Light Canvas at the New Mercy Medical Center in Rogers AR
8. VIDEO from Medialink and Shire plc: Rare Diseases Must Be Top of the Health Agenda
9. Webcast Alert: Medial Saude S/A Announces Fourth Quarter 2007 Earnings Conference Call Webcast
10. Novartis and Sony Pictures Television Internationals Latin American Advertising Sales Group Launch Partnership to Create Multi-Media Platform for Breast Cancer Awareness, Detection, and Treatment in Latin America
11. AUDIO from Medialink and Kelloggs: A Healthy Beginning Every Day
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:7/25/2014)... By Steven Reinberg ... -- An "unacceptably low" number of girls and boys are ... anal and other cancers, U.S. health officials said Thursday. ... boys and girls aged 11 and 12 get the three-dose ... sexually active. Yet, despite a slight ...
(Date:7/25/2014)... Home Care Assistance – Halton/Peel Region ... in-home senior care, is weighing in on the recent ... projects in Alberta through their New Horizons for Seniors ... is a federal grants and contributions program that supports ... difference in the lives of others and in their ...
(Date:7/25/2014)... Stwd.co.uk, one of the leading dress manufacturers and ... evening dress for women. In addition, the reliable ... these items. They are available at discounted rates, up ... 30. , “We are pleased to announce our new ... a large number of stylish special occasion gowns for ...
(Date:7/25/2014)... 25, 2014 Ticket Down is ... Champions Cup Match between Manchester City and Liverpool FC ... of the most iconic locations is Yankee Stadium. It may ... it is quickly becoming a location that any major event ... to the New York Yankees from Major League Baseball, and ...
(Date:7/25/2014)... July 25, 2014 Mahendra Trivedi and ... Online Workshop ‘Consciousness is Power’ on Saturday, July 26, ... to attend this life transforming event as they will ... higher level. Few days are left for the commencement ... Trivedi and Trivedi Masters™ Dahryn Trivedi (his wife) and ...
Breaking Medicine News(10 mins):Health News:Too Few Teens Receive HPV Shot, CDC Says 2Health News:Too Few Teens Receive HPV Shot, CDC Says 3Health News:Home Care Assistance – Halton/Peel Region Weighs in on Alberta Communities Receiving Funding to Support Seniors and Senior Caregivers 2Health News:Home Care Assistance – Halton/Peel Region Weighs in on Alberta Communities Receiving Funding to Support Seniors and Senior Caregivers 3Health News:Famous Supplier Stwd.co.uk Announces Its New Selection of Evening Dresses for Women 2Health News:Manchester City vs. Liverpool FC Tickets Yankee Stadium: Ticket Down Cuts Ticket Prices for Guinness International Champions Cup Match in NYC on July 30th 2Health News:Manchester City vs. Liverpool FC Tickets Yankee Stadium: Ticket Down Cuts Ticket Prices for Guinness International Champions Cup Match in NYC on July 30th 3Health News:Mahendra Trivedi to Host an Online Workshop ‘Consciousness is Power’ 2Health News:Mahendra Trivedi to Host an Online Workshop ‘Consciousness is Power’ 3
... students and faculty of Indian origin add to the rich ... some 430 km from here, where a gunman went on ... professor of Indian origin. ,Founded in 1872, the ... formally called, has more than 25,000 students from as many ...
... footage on television could intensify stress and trauma, according to// ... terrorist attacks on Sep 11, 2001 in the US, sleep ... Andover, Massachusetts, US, began teaching a class in which students ... remembered them. ,On the day after the ...
... According to Irish researchers, a smoking ban which began March ... a drastic cut //in air pollution, the health of bar ... the researchers gave an 83 percent reduction in air pollution ... addition, the report, which was published in the American Journal ...
... known as otitis media with effusion, which consists// of fluid ... ear infection, according to a report in the April issue ... JAMA/Archives journals. ,Otitis media with effusion, a ... space, but without earache, fever or other symptoms, has become ...
... causal organisms of hitherto common diseases// into ‘superbugs’. This, ... , One such example is the recent announcement by ... has now become resistant to the antibiotic fluoroquinolones. The ... creating worry lines on many a health expert. ...
... daily calcium intake is an effective way of identifying ... of osteoporosis, according to a research.// ,Researchers ... looked at a cross-section of 372 men with prostate ... and 28 per cent had undergone a radical prostatectomy. ...
Cached Medicine News:Health News:Indians Add to Rich Diversity of Virginia Tech 2Health News:Disturbing TV Scenes may Intensify Stress 2Health News:Ireland’s Smoke Ban Seems To Do The Tric 2Health News:Obesity may Be Linked to Middle Ear Effusions in Children 2Health News:Measuring Calcium Intake Help to Identify Osteoporosis in Prostate Cancer Patient 2
(Date:7/24/2014)... MENLO PARK, Calif. , July 24, 2014 /PRNewswire/ ... company") announced today that the company,s board of directors approved ... to June 30. Accordingly, DelMar will file a Transition Form ... Jeffrey Bacha , president and CEO of DelMar stated, "The ... achieving our goal of obtaining a senior exchange listing for ...
(Date:7/24/2014)... Sciences, Inc. (NASDAQ: ALIM ) ("Alimera"), a ... commercialization of prescription ophthalmic pharmaceuticals, today announced that it ... financial results after the market close on Thursday, August ... the same day at 4:30 p.m. ET. ... Dan Myers , President and Chief Executive Officer, and ...
(Date:7/24/2014)... , July 24, 2014  Perrigo Company (NYSE: ... received an AB therapeutic equivalent rating from the U.S. ... New Drug Application (NDA) for testosterone gel 1.0%. FDA ... [AbbVie,s] AndroGel 1% and can be substituted with the ... effect and safety profile as AndroGel 1% when used ...
Breaking Medicine Technology:DelMar Pharmaceuticals Announces Change of Fiscal Year End and Provides Update on Glioblastoma Clinical Trial 2DelMar Pharmaceuticals Announces Change of Fiscal Year End and Provides Update on Glioblastoma Clinical Trial 3Alimera Sciences To Release Second Quarter 2014 Results 2Perrigo Confirms AB Therapeutic Equivalent Rating From The FDA For Its Testosterone Gel 1.0% 2Perrigo Confirms AB Therapeutic Equivalent Rating From The FDA For Its Testosterone Gel 1.0% 3
... N.J. , July 12 Timothy G. Hayes , currently ... North America , will also lead the business unit,s Global Business Development ... , , ... the United States , Canada and Puerto Rico , ...
... July 13 A new free, white paper that guides ... Food and Drug Administration (FDA) regulations to combination products embedded with ... http://www.microtestlabs.com/combination-products-20/ ) , , ... Combination products are a large and growing segment of the medical ...
Cached Medicine Technology:Timothy G. Hayes Appointed Head of Global Business Development for Bayer HealthCare Consumer Care 2Timothy G. Hayes Appointed Head of Global Business Development for Bayer HealthCare Consumer Care 3New White Paper Helps Medical Device Manufacturers Apply New FDA Regs to Combination Products 2New White Paper Helps Medical Device Manufacturers Apply New FDA Regs to Combination Products 3New White Paper Helps Medical Device Manufacturers Apply New FDA Regs to Combination Products 4
... ARUP Laboratories is a national reference laboratory ... research and development. ARUP offers an extensive ... medical tests in clinical and anatomic pathology. ... Laboratories' clients include more than half of ...
... a national reference laboratory and a worldwide ... ARUP offers an extensive test menu of ... clinical and anatomic pathology. Owned by the ... more than half of the nation's university ...
... is a national reference laboratory and a ... development. ARUP offers an extensive test menu ... in clinical and anatomic pathology. Owned by ... include more than half of the nation's ...
... Laboratories is a national reference laboratory and ... and development. ARUP offers an extensive test ... tests in clinical and anatomic pathology. Owned ... clients include more than half of the ...
Medicine Products: