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Lupus Awareness Month Kicks Off at Rockefeller Center: EHE International Donates Display Window to S.L.E. Lupus Foundation for May
Date:5/3/2010

The S.L.E. Lupus Foundation—in its 40th year promoting lupus awareness, education, advocacy, and research—is launching National Lupus Awareness Month 2010 with a 115-sq-ft display window at 10 Rockefeller Plaza to educate young women about the disease. The window, viewed by thousands of visitors each day in the heart of New York City, was generously donated by EHE International for the month of May.

(PRWEB) May 3, 2010 -- The S.L.E. Lupus Foundation —in its 40th year promoting lupus awareness, education, advocacy, and research — is launching National Lupus Awareness Month 2010 with a 115-sq-ft display window at 10 Rockefeller Plaza to educate young women about the disease. The window, viewed by thousands of visitors each day in the heart of New York City, was generously donated by EHE International for the month of May.

As a partner of the U.S. Department of Health and Human Service’s Office on Women’s Health and the Ad Council’s “Could I Have Lupus?” campaign, the S.L.E. Lupus Foundation will showcase television and print ad visuals of women with systemic lupus erythematosus (lupus) talking about the unexplained fatigue, joint pain, skin rash, hair loss, and headaches that preceded their diagnoses.

Often misdiagnosed and misunderstood, systemic lupus is a destructive and potentially life-threatening autoimmune disease that affects more than 1.5 million Americans. Lupus is a leading cause of kidney disease, cardiovascular disease, and stroke among young women, yet 80% in the United States say they have little or no knowledge of the disease, according to a national online Ad Council survey. Nine out of 10 people with lupus are women—most of whom are diagnosed between the ages of 15 and 45.

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Lupus Awareness Month Kicks Off at Rockefeller Center: EHE International Donates Display Window to S.L.E. Lupus Foundation for May 
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