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Loving Moments by Leading Lady Donates $15,000 in Nursing Bras to WIC Offices Across the Country in Celebration of World Breastfeeding Week
Date:8/4/2014

Cleveland, OH (PRWEB) August 04, 2014

Loving Moments by Leading Lady, a fun, stylish and affordable nursing and maternity line available in WalMart, is celebrating World Breastfeeding Week and supporting new moms by donating $15,000 worth of nursing bras to deserving women. Through this donation, Loving Moments is offering assistance to new moms who cannot otherwise afford nursing bras but are determined to breastfeed their babies. The nursing bras will be distributed by chapters of Women, Infant and Children (WIC).

“Loving Moments by Leading Lady offers support to new moms in every sense of the word,” said Mark Corrado, third generation owner of Leading Lady. “Our programs, advocacy and resources give new moms the information they need to achieve their breastfeeding goals, while our comfortable, affordable maternity to nursing line at WalMart makes breastfeeding simpler. We’re excited to celebrate World Breastfeeding Week by donating nursing bras to moms dedicated to breastfeeding, regardless of their income. We are proud to partner with WIC and champion these moms along their breastfeeding journey.”

World Breastfeeding Week is an annual week-long celebration from August 1-7 designed to raise awareness for, promote and support breastfeeding across the globe. The theme this year, “Breastfeeding: A Winning Goal for Life!”, reflects Loving Moments’ sentiments about the lifelong benefits that breastfeeding offers both babies and mothers. Through partnerships with WIC and other breastfeeding advocacy groups, Loving Moments is working to create change and educate moms on how to nurture their babies through breastfeeding.

The donation of 1,100 nursing bras worth $15,000 will be distributed by 50 WIC offices around the country th
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