Dubai, United Arab Emirates (PRWEB) July 12, 2014
Dubai is buzzing with the announcement that yet another Los Angeles basketball legend is heading to the UAE. The National Basketball Association’s (NBA) all-time leading scorer and six-time champion will be in the UAE from 28-31 October to lead the Kareem Abdul-Jabbar Health & Fitness Weekend in support of diabetes awareness. The event is being organized by Maven Marketing and Events, an award-winning entertainment marketing and event management company based in Dubai. The announcement was made today at a press conference held at the Dubai Sports Council headquarters. Sarah Omolewu, Managing Partner of Maven Marketing and Events, and Hessa Al Kous, Sports Events Planning Manager at Dubai Sports Council were on the panel.
The Kareem Abdul-Jabbar Health & Fitness weekend is an encore to the award-winning DMCC Kobe Bryant Health & Fitness Weekend held last September under the patronage of His Excellency Sheikh Nahyan bin Mubarak Al Nahyan, Minister of Culture, Youth and Social Development, Chairman of the General Authority for Youth and Sports Welfare. The series of high profile events commenced with a press conference where Bryant received a DMCC business license and culminated with a celebrity basketball game, which won best special event in May at the prestigious Middle East Event Awards 2014. Organizers were tight lipped on the series of events for this year’s health and fitness weekend, but did share that Abdul-Jabbar will be coaching a basketball skills clinic in addition to speaking engagements about the importance of health and fitness. Abdul-Jabbar is a successful businessman and avid collector of numismatic gold coins and other commodities and was recently featured on the cover of Intelligent Collector magazine. He has an interest in doing business in the region and organizers hinted that there may be an interesting business angle to this year’s event a
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