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Lifeway Foods Switches to 100% Certified Hormone Free Milk
Date:6/11/2008

MORTON GROVE, Ill., June 11 /PRNewswire-FirstCall/ -- Lifeway Foods, Inc., (Nasdaq: LWAY), makers of the nutritious, probiotic dairy beverage called kefir, announced today that they are now using milk that comes from cows not treated with hormones. This 100% certified hormone free milk comes with a Farmers Pledge, which Lifeway will market on the labels of its products. This change came as a response to a growing demand for hormone and antibiotic milk by customers.

Julie Smolyansky, CEO said "We are pleased to now offer milk that is certified 100% hormone free to our growing customer base that has recently voiced demand for this type milk. Previously the milk we offered was hormone and antibiotic free, however, we now have a Farmer's Pledge that certifies the milk is hormone free. We think this added benefit will continue to help us reach a wider group of health conscious consumers."

About Lifeway Foods

Lifeway, recently named Fortune Small Business' 97th Fastest Growing Small Business, and one of only 4 companies to ever be named to the list four straight years in a row, is America's leading supplier of the cultured dairy product known as kefir, and now America's largest supplier of Organic Kefir. Lifeway Kefir is a dairy beverage that contains Lifeway's exclusive 10 Live and Active probiotic cultures. While most regular yogurt only contains two or three of these "friendly" cultures, Lifeway kefir products offer more nutritional benefits. Lifeway offers 12 different flavors of its Kefir beverage, Organic Kefir and Soy Treat (a soy based kefir). Lifeway recently introduced a series of innovative new products such as pomegranate kefir, Greek-style kefir, a children's line of organic kefir products called ProBugs (TM) i
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SOURCE Lifeway Foods, Inc.
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