Navigation Links
Licence to smoke: Taking vitamin pills may undermine motivation to reduce smoking
Date:8/1/2011

A new study has found that smokers who take multivitamins offset their healthy behaviour by smoking more cigarettes. This is an example of what psychologists call the licensing effect, which occurs when people make a virtuous choice that permits them to make a poor choice later on, such as when someone 'earns' a weekend binge by avoiding alcohol all week. In this case, smokers take multivitamins, a healthy choice that they believe reduces the risk of cancer and allows them to smoke more. In fact, there is no evidence that multivitamins protect against cancer.

The study, published online today in the journal Addiction, describes two experiments run by the authors. In the first experiment, run as a dummy health-food test, 74 daily smokers were given a placebo, but half were told they had taken a Vitamin C supplement. The smokers then took a one-hour unrelated survey during which they were allowed to smoke. Those who thought they had taken a vitamin pill smoked almost twice as much as those who knew they had taken a placebo (the control group) and reported greater feelings of invulnerability.

The second experiment was an expanded version of the first, with 80 participants taken from a larger community and half told they were taking a multivitamin pill. The one-hour survey also contained questions about attitudes to multivitamins. The smokers who thought they had taken a multivitamin once again smoked more than the control group. But this time, researchers found that among the multivitamin group, smokers with more positive attitudes toward multivitamins experienced a higher boost in perceived invulnerability and smoked even more than their less enthusiastic counterparts. In other words, the amount of extra smoking rose if the smoker expressed a conscious belief that multivitamins increased health.

Health-conscious smokers who take vitamins may thus trigger fundamental but false beliefs that they are invulnerable to the major health hazards associated with smoking, which will lead them to smoke more and increase their overall health risk. Says lead author Wen-Bin Chiou, "Smokers who take dietary supplements can fool themselves into thinking they are protected against cancer and other diseases. Reminding health conscious smokers that multivitamins don't prevent cancer may help them control their smoking or even encourage them to stop."


'/>"/>

Contact: Jean O'Reilly
jean@addictionjournal.org
Wiley-Blackwell
Source:Eurekalert

Related medicine news :

1. Oxford Nanopore announces licence agreement with Harvard University for graphene DNA sequencing
2. Taking out a cancers co-dependency
3. Taking Chemo Drug Continuously Delayed Lung Cancers Return
4. Kids Taking ADHD Drugs at Low Risk for Heart Problems: Study
5. No increase in severe cardiovascular events for children, adolescents taking ADHD medications
6. Taking additional selenium will not reduce cancer risk
7. Women Taking Calcium Supplements May Risk Heart Health, Researchers Say
8. Taking Responsibility for Own Health Often Not Enough
9. Leukemia Patients Taking Gleevec Achieve Normal Death Rate
10. Taking tamoxifen to prevent breast cancer can save lives and money
11. Follow-Up Deemed Lacking for People Taking Opioids
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:12/4/2016)... , ... December 03, 2016 ... ... Newall wins "Best Surgical Body Shaping" at the 2016 Anti-Aging & ... Paris, France. , The Aesthetic & Anti-Aging Medicine European Congress (AMEC) ...
(Date:12/4/2016)... ... , ... Responsible dental care hinges on regular brushing of the teeth. However, ... important necessity inspired an inventor from Las Vegas, Nev., to design the BRUSH PROPER. ... or avoid bad techniques of brushing the teeth in order to prevent cavities," he ...
(Date:12/2/2016)... ... ... twenty-four years, Doctors on Liens has published a directory of the top doctors ... When the company started in 1997, the directory was a single page focusing on ... ten-page directory features a vast array of medical specialists stretching from Sacramento to ...
(Date:12/2/2016)... ... , ... The annual time frame to change Medicare health and prescription drug ... 7th. Currently-enrolled Medicare beneficiaries who are looking to switch from their current plan to ... make changes during this period order for their new policy to go into effect ...
(Date:12/2/2016)... New York, NY (PRWEB) , ... December 02, 2016 , ... ... from high school and while 84 percent of parents report speaking with their child ... control, pornography and sexually transmitted diseases. , Mediaplanet is proud to announce the launch ...
Breaking Medicine News(10 mins):
(Date:12/2/2016)... -- PipelineRx, a leading medication management technology company focused ... its SaaS-based telepharmacy platform, PowerGridRx™ , at ... Clinical Meeting and Exhibition, December 5-7 in ... hospital clients nationally, the Company is a leader ... improve pharmacy operations, enhance patient safety, and reduce ...
(Date:12/2/2016)... -- On Thursday, December 1st 2016, the ... development and innovation in the biopharmaceutical industry at its ... the presence of Sergey Tsyb, Vice Minister of Industry ... , Natalia Sanina, First Vice Chairman of the State ... Roszdravnadzor, National Service of Control in Healthcare, Sergey Muravev, ...
(Date:12/2/2016)...  Eli Lilly and Company (NYSE: LLY ... provide updated financial guidance for 2016 on Thursday, December ... on that day with the investment community and media ... The conference call will begin at 10 a.m. ET. ... live webcast of the conference call through a link ...
Breaking Medicine Technology: