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Leeza Gibbons Leads New Coaching Program to Boost the Nation's Heart Health
Date:9/18/2007

Teams Up with Promise(R) and Other Heart Health Advocates to Offer Inspiration and Information on How Little Life Changes Can Have a Big

Impact

ENGLEWOOD CLIFFS, N.J., Sept. 18 /PRNewswire/ -- Have you ever made a promise to yourself that you couldn't keep? Even when it comes to heart health, the most heart-felt personal commitments can often fall by the wayside. A new highly interactive national program, launched by Promise(R), the brand known for products that help remove cholesterol, is aiming to change all of that. The Promise(R) Heart Coach(TM) Program is a platform of inspiration and information to help consumers not only make, but keep, their promises to improve their heart-healthy lifestyle.

Led by journalist and television personality Leeza Gibbons, the Promise(R) Heart Coach(TM) Program's premise is that although there's no shortage of heart health information available to consumers, what's missing is the right balance of motivation and tools to help consumers really make the changes necessary to a heart-healthy lifestyle.

"One in four Americans is at risk for high cholesterol in the United States, and millions of people are confused about what they should do to improve their heart health lifestyle," said Leeza Gibbons. "The Promise(R) Heart Coach(TM) Program truly understands where people are coming from and the challenges they face. It recognizes that we can all use some help, motivation and information along the way -- and it serves it up in a way that is friendly and empowering. It really is like having your own personal coach."

One-Stop Coaching Online

The "heart" of the Promise(R) Heart Coach(TM) Program is an online site, promisehealthyheart.com, that offers a rich array of advice, exercise tips, nutrition tools, and professional coaching. By signing up for the Program, users can receive customized life, fitness, and diet plans with professional, nationally known heart he
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SOURCE Promise
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