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Leading UK Personal Trainer Challenges Standards of Service Within Fitness Industry to Get Results or Double Your Money Back Guarantee
Date:2/10/2009

One of UK's leading fitness expert's challenges the concept of recession by identifying higher standards of services as the solution.

Manchester, United Kingdom (PRWEB) February 10, 2009 -- Leading fitness expert, Mike Bach, raises the question that at a time of recession, the health and fitness industry should be identifying how to respond to the current climate and provide more value so that consumers benefit from the time and money invested, and to provide a service that is sought after.

In the current economic slump, Bach has made a bold statement that it is in fact lack of value and good marketing practices that can be blamed for decreasing turnovers and falling demand for services rather than blaming current climate.

Bach says, "I trust that there are economic problems and do not deny that, but that we can limit the impact it has on business by delivering outstanding, excellent service that any consumer would find valuable. Not only should it limit the impact but make the business thrive!"

Bach and his company, The Body Planner, is one of a select few training companies around the world that actually provide a full guarantee on the services offered. In fact, Bach has a standard guarantee for his clients that want to lose weight that if they do not drop at least one clothing size in the first 28 days of the program that the client will be entitled to a refund of double the fees they have paid.

Bach further went on to say, "There is a poor attitude in the fitness industry on the whole that simply sells a service with no commitment to providing a result that the consumer desires. I have seen this time and time again from both trainers and clubs resulting in zero progress, unused contracts and dissatisfaction. The sale has already been made and the general approach is to be unconcerned. I believe the correct mindset should be to work on the principl
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Source: PRWeb
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