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Large Portions Can Decrease Food Enjoyment, SlimPlate Weight Loss System Puts Focus On Portion Control

Rock Hill, South Carolina (PRWEB) July 28, 2014

The research found that most of the time, people enjoy their first bite of food best, with each subsequent bite being less satisfying than the one before. Over-indulging, the researchers found, can actually serve to sabotage the meal.

"People have a tendency to overindulge in foods they enjoy, not realizing the effect," Baba Shiv, the study's author, said in a statement. "This is the argument for moderation, if we needed one. You actually take more pleasure in it."

Shiv, a professor of marketing at the Stanford Graduate School of Business, said participants in his study were also more likely to delay consuming a certain food if they had over-indulged in it previously.

Sensible portion sizes have long been recommended by health care advocates and weight loss experts alike, and are encouraged by the U.S. Department of Health and Human Services on their website.

SlimPlate System is a weight loss program specifically built around controlling portions sizes. The system utilizes color-coded and sectionalized plates that target different food groups, with clear dividers indicating a healthy portion size for one meal.

A companion SlimPlate mobile app allows users to follow the recommended portion sizes when dining out.

Each SlimPlate System comes with four main plates, each specifically designed for a different stage of weight loss. It also includes a breakfast plate, a snack saucer and a cereal/soup bowl, with each designating an appropriate portion size.

According to the researchers at Stanford, people often over-indulge in food for reasons having little to do with appetite, and better control over this instinct can lead to a healthier diet and a more satisfied diner.

Developed by Dr. Myo Nwe and Dr. Sandeep Grewal, the SlimPlate System was their answer to a simple weight loss program that didn’t involve mystery pills or powders, or rely on unsound science to back it up.

They designed SlimPlate System to be an easy to use system that anyone could employ. Learn more about their program by calling (803) 325-1111 or by visiting their website at

Stanford study, pub. July 2014
US H&HS Dept portion control:

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