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Language Technologies Introduces ReadSmart Edition Apps(TM) for the iPhone(TM) and iPod(R) Touch; Unique Apps Improve Ergonomics of Reading while Retaining Look and Design of Print Books
Date:6/16/2009

releasing a free app, ReadSmart Preview(TM) June 2009, which will include a sample chapter of each title being released, as well as The Curious Case of Benjamin Button by F. Scott Fitzgerald and Heart of Darkness by Joseph Conrad. The company plans to release additional book titles for sale monthly as well as a free monthly preview application.

ReadSmart technology converts typesetting files used by production designers to digital editions and customizes books for the iPhone and iPod touch by making intelligent, economical use of the display. As part of this customization, ReadSmart improves the composition of text by making subtle changes to word spacing, line endings and letter width. These patented and patent pending technologies are used together to create text that is read faster, better understood, and more enjoyable to read.

"Critically, once a digital book has been created using ReadSmart, it gives a reader the experience of a book, not of a generic electronic document, which enhances the overall reading experience. ReadSmart Edition is the only electronic platform that presents the book as the designer intended," said LTI's Chief Technology Officer John Maher. "Although generic e-books preserve content and facilitate distribution, they remove the unique typographical qualities of books, which designers carefully craft through typeface choices and other design elements."

ReadSmart high-definition typography is the result of more than thirty years of research and development by Thomas Bever, Ph.D., a central figure in the fields of cognitive science and psycholinguistics for more than 40 years. Dr. Bever, chairman and founder of LTI and inventor, leads ReadSmart's development team, which includes neuroscientist Christopher Nicholas, Ph.D. ReadSmart technology applies proven scientific research through patented software algorithms that optimize reading efficiency through the spacing of text int
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SOURCE Rubenstein Associates
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