Navigation Links
Kroger 'Pink Tag' Campaign to Raise $2.5 Million for Breast Cancer Awareness in October
Date:9/27/2007

CINCINNATI, Sept. 27 /PRNewswire-FirstCall/ -- Pink tags will be on display throughout The Kroger Co.'s (NYSE: KR) family of stores again this year as the retailer partners with vendors and suppliers to support National Breast Cancer Awareness month in October.

Beginning this weekend, pink tags can be found on shelves in Kroger stores across the country to identify participating products customers can purchase to support breast cancer awareness in their community. Several of Kroger's vendor partners have created special packaging to support the campaign. In addition, six Kroger employees who are breast cancer survivors will share their experiences on specially-marked Kellogg products.

Participating vendor partners include Campbell's, Coca-Cola's Powerade and Minute Maid brands, General Mills products under the Betty Crocker, Pillsbury and Green Giant labels, and Kraft products. Many of Kroger's own corporate brand items, including several products under its exclusive Private Selection line, will also have pink tags.

Kroger and its vendor partners have committed to raise $2.5 million during the campaign to support breast cancer research and awareness in communities across the country where Kroger customers and associates live and work.

"This cause is important to our customers and associates and we are honored to do our part to provide support to help educate women about early detection, diagnosis and treatment," said David B. Dillon, Kroger chairman and chief executive officer.

Headquartered in Cincinnati, Ohio, Kroger is one of the nation's largest retail grocery chains. In 2006, the Company donated $150 million to help hunger relief efforts across the country, raise awareness of breast cancer, and support local schools and organizations in the communities it serves. At the end of the second quarter of fiscal 2007, the Company operated (either directly or through its subsidiaries) 2,491 supermarkets and multi-department stores in 31 states under two dozen local banners including Kroger and Kroger Marketplace, Ralphs, Fred Meyer, Food 4 Less, King Soopers, Smith's and Smith's Marketplace, Fry's and Fry's Marketplace, Dillons and Dillons Marketplace, QFC and City Market. Kroger also operated (either directly or through subsidiaries, franchise agreements, or operating agreements) 780 convenience stores, 406 fine jewelry stores, 664 supermarket fuel centers and 42 food processing plants. For more information about Kroger, please visit our web site at http://www.kroger.com.


'/>"/>
SOURCE The Kroger Co.
Copyright©2007 PR Newswire.
All rights reserved

Related medicine news :

1. Pink Shawl Project is a unique initiative
2. Pink Reveals Her Drug Past
3. Singer Pink disgusted by sex tape mentality
4. 180 dubious employees given the pink slip
5. Pink of health: Breast Cancer Awareness Takes on Color and Vibrancy
6. LCA Hails Congressional Front Against Pink Camel Cigarette Campaign
7. Pink Grapefruit Juice is Rich in Nutrients Than Other Juices
8. Campaign aims to simplify OTC drug labels
9. Extensive Campaigning To Warn Against Children’s Growing Affinity To Fast Food In Britai
10. Chennai AIDS Campaign Highlights The Social Neglect Faced By Victims
11. Campaign Against Witchcraft In Orissa
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:10/17/2019)... ... ... Dr. Parsa Mohebi, the founder of Parsa Mohebi Hair Restoration ... in undergoing a hair transplant that the upcoming holiday season is actually a good ... a time for friends and family and it is also a time that many ...
(Date:10/15/2019)... ... October 14, 2019 , ... An October 3 article ... or baking soda. The article points out that both agents are mildly abrasive; so ... before the invention of modern toothpastes, they are also good at stripping the enamel ...
(Date:10/15/2019)... ... October 15, 2019 , ... Nashville Fertility Center (NFC) is proud to announce ... join the practice. In addition to treating general infertility, Dr. Van Heertum offers expertise ... NFC looks forward to Dr. Van Heertum joining the practice and believes she is ...
(Date:10/10/2019)... SARASOTA, Fla. (PRWEB) , ... October 10, 2019 , ... ... in the state (source: OMMU ), has announced the grand opening of its ... Saturday, Oct. 12 at 1198 Beach Blvd., Suite 4 in Jacksonville Beach. , Located ...
(Date:10/8/2019)... ... October 08, 2019 , ... Safe Harvest soups ... Meyer, King Sooper, Fry’s, Roundy’s, Smiths and Dillons. , Safe Harvest reinvented classic ... , “Ingredient purity and fresh taste is paramount for us,” says Bryan Boches, ...
Breaking Medicine News(10 mins):
(Date:10/10/2019)... ANGELES (PRWEB) , ... October 10, 2019 , ... ... a prolific producer of research in the field of reproductive medicine, with six ... the premier conference for reproductive experts, slated for October 12-16, 2019, in Philadelphia. ...
(Date:10/10/2019)... N.Y. (PRWEB) , ... October 10, 2019 , ... ... “In Celebration” Gala Cocktail Reception on Thursday, September 26, at the Westchester Country ... Yubas for the unwavering support of the organization and its mission. , “In ...
(Date:10/10/2019)... ... October 10, 2019 , ... This World Sight Day, ... with kathy ireland® is pleased to announce their recent interview with Brand Manager ... how they help consumers of all abilities identify and choose effective hair care products. ...
Breaking Medicine Technology: