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Kids II® Shares a New Company Culture Video That Offers a Look into How the Company Empowers Employees and Creates a Positive Workplace, the Petri Dish That Grew This Bab

(PRWEB) August 02, 2013

Kids II® recently debuted a new video featuring the unique culture of the company in terms of actions, values, and commitment to jobs, customers and the community. Fun, collaboration, dedication and the entrepreneurial spirit is evident in all the products from Kids II, across all the company’s brands from Ingenuity™ to Baby Einstein™.

“The secret to our success is our unique culture, which is driven by our employees and constantly reinforced and encouraged by our managers; it’s the bridge that unites our 13 global offices as one worldwide team,” said Tara King, the Director of Corporate Communications at Kids II. “This video provides a ‘peek’ into our world, who we are and how we deliver unprecedented results as a team.”

Kids II is fueled by dedicated employees who thrive in an entrepreneurial environment and are focused on collaborating and have fun as a team. The video features employees from a number of diverse departments reinforcing these ideals.

“Across the globe, the Kids II team strives to make a difference and be the best,” said King. “We’re proud of our unique culture and what we can accomplish as a team.”

Kids II designs, markets and distributes more than 400 unique baby and infant products. Flagship brands of the company include Bright Starts™, Ingenuity™, Comfort & Harmony™, Disney Baby™, Baby Einstein™, Oball™ and Taggies™.

View the Kids II culture video here.

About Kids II®, Inc.

Kids II has a 40-year history of developing industry-changing innovations for families across the globe and has quickly becoming a world-leading baby and infant product company. The brand portfolio strength runs deep with seven brands under the Kids II umbrella: Bright StartsTM, IngenuityTM, Comfort & HarmonyTM, DisneyTM, Baby EinsteinTM, OballTM and TaggiesTM. Through its brands, Kids II is a powerhouse of creativity, diversity and innovation, uniquely matching the individual needs of every parent and baby. Headquartered in Atlanta, Kids II spans globally with 13 global offices in six continents serving customers in more than 72 countries. For more information visit

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