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Kaiser Permanente Physician Celebrated for Contributions to Locally Grown Food Movement
Date:4/20/2009

EatingWell in Season cookbook will help readers find healthier ways to shop, cook and live

OAKLAND, Calif., April 20 /PRNewswire/ -- Kaiser Permanente physician Preston Maring has been recognized by EatingWell, publisher of the award-winning EatingWell Magazine and EatingWell books, for his work to make locally grown food more accessible. Dr. Maring, a long-time primary care physician, authored the introduction for a new cookbook, EatingWell in Season: The Farmers' Market Cookbook, (Countryman Press, 2009) which is released today. In the book, Dr. Maring lays out seven reasons why everyone should use farmers markets as a resource for healthy living.

Dr. Maring began to shop at farmers markets more than 30 years ago and included even more locally grown food in a healthy diet when his son was born in 1980. He brought his personal passion into his profession in 2003, when he founded one of the country's first-ever hospital-based farmers markets at the Kaiser Permanente Oakland Medical Center. The hospital and surrounding community embraced the farmers market; today, Kaiser Permanente has 30 farmers markets and farm stands in four states. Thanks to Dr. Maring's efforts, locally grown produce also is part of patient meals at 23 of Kaiser Permanente's regional hospitals.

"At Kaiser Permanente we believe that ensuring good health extends beyond the doctor's office. Dr. Maring's work to bring farmers markets to our hospitals has been a great program that allows us to offer healthy choices to our members, doctors, staff and communities," said Raymond J. Baxter, Ph.D., senior vice president of Community Benefit, Research and Health Policy at Kaiser Permanente. "Creating healthy communities and a healthy environment are critical to individual health and wellness and have always been a part of our mission."

Kaiser Permanente's commitment to sponsoring farmers markets at its facilities has helped people eat more fresh fruits and vegetables. A survey conducted in 2005 reported that 71 percent of the attendees at Kaiser Permanente farmers markets were eating more fruits and vegetables as a result of shopping there.

"As a physician, I know that a diet built around fresh, seasonal fruits and vegetables is the cornerstone of preventive medicine and a key to people's overall health," said Dr. Maring. "I was thrilled to contribute the introduction to EatingWell in Season to show readers that eating food that is good for us, good for our children, good for the farmers who grow it, and that is good for the planet, is the right thing to do."

EatingWell in Season is packed with 150 easy, delicious and healthy recipes focused on seasonal fresh foods. The cookbook celebrates farm-fresh ingredients and provides tips and tricks for shopping at farmers markets.

"We were delighted to work with Dr. Maring for the EatingWell in Season cookbook," said Lisa Gosselin, editorial director at EatingWell Media Group, which partnered with Kaiser Permanente to create the cookbook. "Dr. Maring's introduction gives readers valuable insight and motivation about why cooking with and eating more locally grown, seasonal produce is a simple step that not only can improve their health, but help the environment as well."

Farmers' market recipes from Dr. Maring and featured recipes from EatingWell in Season can be found online at Dr. Maring's blog: www.kp.org/farmersmarketrecipes.

About Kaiser Permanente

Kaiser Permanente is shaping the future of health care. We are America's leading health care provider and not-for-profit health plan. Founded in 1945, our mission is to provide high-quality, affordable health care services to improve the health of our members and the communities we serve. We currently serve 8.6 million members in nine states and the District of Columbia. Care for members and patients is focused on their total health and guided by their personal physicians, specialists and team of caregivers. Our expert and caring medical teams are empowered and supported by industry-leading technology advances and tools for health promotion, disease prevention, state-of-the art care delivery and world-class chronic disease management. Kaiser Permanente is dedicated to care innovations, clinical research, health education and the support of community health. For more information, go to www.kp.org/newscenter.

About EatingWell

The EatingWell Media Group's mission is to deliver the information and inspiration people need to make healthy eating a way of life. EatingWell is a leading publisher of the award-winning EatingWell Magazine, whose motto is "Where Good Taste Meets Good Health," as well as a Web site, eatingwell.com, and a series of cookbooks. "The EatingWell Diet" won the James Beard Foundation Award for best Healthy Focus cookbook of 2007. Learn more about EatingWell at www.eatingwell.com.


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SOURCE Kaiser Permanente
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