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Joslin Diabetes Center and dLife Form New Online Partnership
Date:1/29/2010

New collaboration leverages Joslin's deep clinical and research expertise and dLife's community and lifestyle approach to managing diabetes.

BOSTON, Jan. 29 /PRNewswire-USNewswire/ -- Joslin.org, the Internet site for Harvard-affiliated Joslin Diabetes Center, the world's preeminent diabetes research and clinical care organization, and dLife.com, the leading online community for people living with diabetes, today announced a new online partnership. dLife will host a resource page on its web site featuring the clinical and research information from Joslin. Joslin will host on its website food and cooking videos from dLife's award-winning TV show dLifeTV as well as links to relevant information on dLife.com.

"Joslin.org is centered around educating people with diabetes and their families and providing up-to-date information on diabetes treatment and research," said Jeffrey Bright, Director of Communications at Joslin. "Partnering with dLife.com will enable us to offer visitors to Joslin.org easy access to a wide variety of excellent online diabetes resources."

The two organizations believe Joslin's deep clinical and research expertise and dLife's vast online social communities can bring more accessible and credible information about diabetes to people with the condition, as well as their caregivers.

New Joslin information on the dLife website will include links to joslin.org, as well as segments about Joslin that have appeared on dLifeTV, information about how to donate to Joslin's High Hopes Fund, how to volunteer for research and clinical trials at Joslin, and a link to the Joslin store, which offers various patient and professional education publications. Similarly, the dLife page on Joslin.org will link to the dLife site and will include links to dLife information, and the dLifeTV schedule. Joslin has already started hosting the popular, dLife-produced multimedia story about Joslin's founder, Dr. Elliott P. Joslin.

"Partnering with Joslin, a leader in diabetes care, education and research allows us to help people who use the dLife site to obtain deeper diabetes insight and knowledge," said Gregg Zegras, COO, at dLife. "Together, we look forward to helping more people with diabetes live stronger and healthier lives."

About dLife (dLife.com)

dLife is the only multimedia network serving the diabetes community. Its award-winning media outlets include dLifeTV, the only lifestyle TV series for people with diabetes, airing every Sunday on CNBC (7:00 PM ET 4:00 PM PT); dLife.com, the leading online destination for diabetes information, inspiration, and connection, featuring more than 9,000 recipes, 400 videos, and 80,000 pages of content; and other consumer and professional programs to inform, inspire and connect people living with diabetes and those who care for them every day.

About Joslin Diabetes Center

Joslin Diabetes Center is the world's preeminent diabetes research and clinical care organization. Joslin is dedicated to ensuring people with diabetes live long, healthy lives and offers real hope and progress toward diabetes prevention and a cure. Founded in 1898 by Elliott P. Joslin, M.D., Joslin is an independent nonprofit institution affiliated with Harvard Medical School. For more information about Joslin, call 1-800-JOSLIN-1 or visit www.joslin.org.

Joslin Diabetes Center does not endorse products or services by dLife and/or LifeMed Media.

SOURCE Joslin Diabetes Center

RELATED LINKS
http://www.joslin.org
http://www.dlife.com/

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SOURCE Joslin Diabetes Center
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