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Join Lord & Taylor and “FEED” Children in Guatemala One Bag at a Time
Date:5/17/2010

Lord & Taylor, together with UNICEF and FEED Projects, is selling an exclusive “FEED 1 Guatemala” pouch and “FEED 3 Guatemala” tote. Purchase a FEED bag from Lord & Taylor and FEED will provide nutrients for one or three children for a year respectively through UNICEF’s nutrition programs in Guatemala. Look great and feel great by getting your bag today either online or at a Lord & Taylor store!

(PRWEB) May 17, 2010 -- Lord & Taylor has partnered with FEED Projects to exclusively sell a “FEED 1 Guatemala” pouch and “FEED 3 Guatemala” tote. Under the leadership of Lauren Bush, CEO, Creative Director and co-Founder of FEED Projects LLC, funds raised through the purchase of the bags will help the United Nations Children’s Fund (UNICEF) provide daily nutrient powder for one child or three children (respectively) in Guatemala for one year.

“Lord & Taylor is thrilled to support the FEED Project and UNICEF’s mission to promote health and well-being for children in Guatemala,” says Liz Rodbell, Lord & Taylor’s Executive Vice President of Merchandising. “We are certain that this program will help raise public awareness of the cause in a fashionable, exciting way.”

According to UNICEF, “Guatemala has one of the worst nutritional conditions in the region. Nearly 23% of children over three months and under five years of age suffered from general malnutrition, while almost one-half suffered from chronic malnutrition in 2006.” For every “FEED 1 Guatemala” pouch and “FEED 3 Guatemala” bag sold by Lord & Taylor, FEED will donate $3.50 or $10.50 respectively to the U.S. Fund for UNICEF to help support UNICEF’s nutrition pro
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