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Johnson & Johnson Establishes Wellness & Prevention Platform with Acquisition of HealthMedia, Inc.
Date:10/27/2008

NEW BRUNSWICK, N.J., Oct. 27 /PRNewswire-FirstCall/ -- As an initial step in the creation of a wellness and prevention business platform, Johnson & Johnson announced today it has acquired HealthMedia, Inc., a privately held company located in Ann Arbor, Michigan, that creates web-based behavior change interventions. Terms of the transaction were not disclosed.

HealthMedia combines advanced technology and behavioral science to effectively emulate a health coach via the web. HealthMedia's suite of interventions provides automated web-based coaching for wellness, disease management, behavioral health, and medication adherence with proven outcomes, increased compliance, reduced medical utilization, and increased productivity. HealthMedia's products have demonstrated improved cost savings for health plans and employers.

William C. Weldon, Johnson & Johnson Chairman and Chief Executive Officer, said: "It is exciting for Johnson & Johnson to establish a new business platform to offer customers meaningful products and services focused on wellness and prevention that reduce healthcare costs, and at the same time, deliver new growth for our Company. Global healthcare systems, including governments, employers, payers and individuals, are seeking new solutions to more effectively manage spiralling costs of care. Our establishment of a Wellness & Prevention platform recognizes our conviction that a comprehensive solution must begin long before the onset of illness, and that investing in wellness and prevention now can avoid more costly health care expenses later.

"This acquisition represents a critical first step in Johnson & Johnson's commitment to providing products and services that enable consumers to adopt lifestyles and behaviors that reduce the risk of preventable chronic diseases and sustain good health," Mr. Weldon continued.

Nicholas J. Valeriani, Vice President, Johnson & Johnson Office of Strategy & Growth, who is responsible for th
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SOURCE Johnson & Johnson
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