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Johns Hopkins Center for Communication Programs Honors MTV Executive for Outstanding Contribution to Health Communication
Date:6/23/2009

ng Alive," Phiri also served as executive producer of "Uncensored," a talk show that deals with sexual health issues for young people in Africa, and co-executive producer of "Sexpress Yourself," MTVNI's first tri-channel production, which provided young people from Latin America and the Caribbean with an opportunity to speak freely about sex. A native of Zambia, Phiri is the co-founder and Board Director of Youth Media, a non-profit organization specializing in Behavior Change Communication about sexuality, HIV and AIDS, geared toward young people in Zambia.

"Cathy has been an outstanding leader in the field of behavior change communication. Her dedication and creativity in educating a young diverse audience about key health issues epitomizes CCP's own mission to improve lives across the globe," said Susan Krenn, director of CCP. "I also applaud MTV's commitment to improving global health with "Staying Alive," and its efforts to educate young people about HIV/AIDS and challenge the stigma associated with disease. We are proud to share a common goal with MTV in finding innovative ways to communicate health messages and to foster dialogue and promote positive change among the world's most vulnerable populations," added Krenn.

"I am both honored and humbled that Johns Hopkins University and the CCP has selected me as a recipient for this prestigious award," said Phiri. "Working in the field of HIV/AIDS behavior change communication for fourteen years, is something that I'm deeply passionate about and it's great to have my work and efforts recognized by such a leading institution. This acknowledgment strengthens my resolve to continue my work to stem the spread of HIV/AIDS as it continues to affect my peers."

The CCP is part of the Johns Hopkins Bloomberg School of Public Health. CCP, now celebrating its 20th anniversary, has worked with public and private partners on
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