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Jiffy Lube(R) Seeks to Raise $1.5 Million for American Heart Association's Go Red For Women(TM) Movement
Date:1/27/2009

Goal of Maintenance Partners for Life Campaign is to Build on Tremendous 2008 Success

HOUSTON, Jan. 27 /PRNewswire/ -- Jiffy Lube today announces the launch of the second year of its nationwide campaign to support the American Heart Association's Go Red For Women(TM) movement. Starting January 28, more than 85 percent of Jiffy Lube locations across the U.S. will participate in the Jiffy Lube Maintenance Partners for Life campaign, which emphasizes the importance of maintaining a healthy heart and a healthy vehicle. Jiffy Lube seeks to raise $1.5 million to help fight heart disease, which would exceed last year's total of $1,034,757. One hundred percent of the funds will benefit Go Red For Women initiatives.

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Prevalence of Heart Disease

Nearly 2,400 Americans die of cardiovascular disease each day -- an average of one death every 37 seconds. In fact, heart disease is the nation's number one killer of women and men. Despite more women dying of heart disease than the next five causes of death combined, only 21 percent of women view heart disease as their greatest health threat.

"We're very excited to continue our partnership with the American Heart Association's Go Red For Women movement, which has made such a positive impact in the fight against heart disease," said Rick Altizer, president of Jiffy Lub
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SOURCE Jiffy Lube International Inc.
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