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Jamie Oliver, Chef and International Nutrition Advocate, Named Recipient of 2010 TED Prize
Date:12/21/2009

NEW YORK, Dec. 21 /PRNewswire/ -- Jamie Oliver, celebrity chef and standard-bearer in the fight against obesity and other diet related issues, has been announced as the recipient of the 2010 TED Prize, an award granting recipients $100,000 and something much bigger - an opportunity to realize a wish to change the world.

The host of 12 television series seen in 130 countries and bestselling author of 10 cookbooks translated into 29 languages, Oliver is also transforming the way we feed our children, on a global scale. Oliver's School Dinners/Feed Me Better campaign pressured the UK government to invest $1 billion to overhaul school lunches to improve nutrition. Oliver has been a tireless international spokesman and activist working to improve diet-related health issues, including obesity and type 2 diabetes.

Oliver is also the founder of the Fifteen Foundation, a social enterprise and chef apprenticeship to help disadvantaged 18 to 24-year-olds learn to work and lead at the highest levels of the restaurant industry. Based in London, it has been replicated through franchising in Amsterdam, Cornwall and Melbourne. In 2010, a new television series, Jamie Oliver's Food Revolution USA, is scheduled to air on ABC, bringing Oliver's unique vision to America.

"We're thrilled to award the TED Prize to Jamie Oliver. His work directly tackles one of the most distressing issues the world faces... the obesity epidemic. In this year in which his TV show launches in the United States, we look forward to helping him achieve even greater impact," says TED Curator Chris Anderson.

The TED Prize is designed to leverage the TED community's exceptional array of talent and resources. It has been awarded annually to three exceptional individuals who each receive $100,000 and, much more important, the granting of "One Wish to Change the World." These wishes have led to collaborative initiatives wi
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