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Jackson & Coker Investigates the Impact of Social Media on Hospitals and Physicians
Date:10/8/2009

Jackson & Coker is on the forefront of adopting social media outlets for physician recruitment

Alpharetta, GA (Vocus) October 8, 2009 -- "Jackson & Coker is on the forefront of researching and adopting social media outlets as integral aspects of physician recruitment and other company functions," says company president, Sandra Garrett.

"Compared to our competitors, we are a bit ahead of the curve in exploring avenues for using Healthcare / Web 2.0 technology to augment efforts to connect outstanding providers with healthcare employers--and to disseminate valuable information to the medical community on the whole," she adds.    

Ms. Garrett notes that Jackson & Coker's home page (www.jacksoncoker.com) provides links to Facebook, LinkedIn, and YouTube and that the most recent edition of the company's newsletter offers in-depth analysis of social networking for hospitals and healthcare providers.

The Jackson & Coker Industry Report (http://www.jacksoncoker.com/physician-career-resources/newsletters/default.aspx) features an article entitled "Hospitals Engage in Social Media Networking." It points out a number of interesting facts concerning the growing, widespread usage of social media by hospital communications departments, namely:

 
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Source: PRWeb
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