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Jackson & Coker Industry Report Addresses Health Care Reform

Health Care Reform creates numerous challenges for Primary Care doctors—such as managing chronic care treatment—and suggests the need to re-examine reimbursement.

Alpharetta, GA (Vocus) November 24, 2009 -- The proposed legislation concerning health care reform is controversial, to say the least -- with practitioners, consumers, insurers, legislators and policy makers all weighing in with their views on what will best “fix the system.” One thing is certain: Primary Care doctors are at the crux of the debate and their future is uncertain, according to research and commentary presented in the latest Jackson & Coker Industry Report.

“We addressed this issue head-on since so many of our clients use our Primary Care locum tenens physicians as part of their staffing model,” explained Sandra Garrett, president of Jackson & Coker. “Regardless of the outcome of health care reform discussions, we are concerned about the future of health care delivery in the U.S. and the financial well-being of those who are on the forefront of providing quality patient care,” she added.

A number of critical questions are raised in a research piece entitled “Primary Care at a Crossroads,” published in JCIR. The discussion centers on the root causes of the current crisis facing Primary Care physicians, as well as the influence of Washington, and makes some predictions about the future of Primary care given the factors and trends that have a bearing on the profession—such as the increased usage of advanced practitioners in retail patient care centers and the growing popularity of patient-centered “medical homes.”

A companion article, “Thoughts on Primary Care and Health Care Reform,” authored by a noted health care industry executive, offers additional insight on the subject. The article notes numerous challenges that face Primary Care doctors—such as managing chronic care treatment—and suggests the need to re-examine reimbursement models so that practitioners who face an increased patient load under proposed “universal health care” will be compensated equitably.

“The feedback from our locum tenens doctors concerning this issue of our Industry Report has been positive,” mentioned Jason Haddad, Vice President of Primary Care for Jackson & Coker. “They appreciate the fact that our company takes an objective, hard look at issues that concern them personally and professionally. Like them, we await the outcome of health care reform legislation as it makes it way through both houses of Congress. One can only hope for the best,” he added.

Here is the link to the latest edition of the Jackson & Coker Industry Report:

About Jackson & Coker

Begun over three decades ago, Jackson & Coker has been a leader in physician recruitment and placement. Headquartered in metro Atlanta, the firm has earned a reputation for providing cost-effective, time-sensitive solutions to both government and commercial health care organizations. The recruitment staff works in two divisions of the company: Retained Search, which places physicians in over 40 medical specialties in permanent opportunities, and Locum Tenens, a staffing model that recruits medical providers (physicians and CRNAs) for temporary vacancies.

Jackson & Coker has earned a “Gold Seal” designation as a “Certified Health Care Staffing Service” by the Joint Commission and is affiliated with a credentials verification organization (JH CVO) that has received certification by the National Committee for Quality Assurance (NCQA) in ten out of ten credentialing elements.

Additionally, Jackson & Coker fully participates in social media networking. The company has accounts with LinkedIn, Facebook, YouTube and Twitter, including separate medical specialty Twitter pages. More information about the firm and its links to social media outlets can be found at

For more information
Edward McEachern
Vice President
Jackson & Coker

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Source: PRWeb
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