Other winning entries included two first runners-up that came with a $1,000 prize: * "Scope," submitted by Ken Westermann of Seattle. * "Don't Put it Off," submitted by Kelly Guenther of Seattle. And two second runners-up that came with a $500 prize: * "Get Screened," submitted by Gary Bosek of Washington Township, Mich. * "Get Screened, End Colon Cancer," submitted by Adam Montoya of Washington, D.C.
A small panel of community judges chose 15 finalists based on five criteria: originality, creativity, concept, accuracy and pertinence of the information included, and overall presentation.
Another group of community judges - including campaign chairman and former Seattle Super Sonics star Fred "Downtown Freddie" Brown and KING-TV "Evening Magazine" reporter Jim Dever - then used the same criteria to select the five winning videos during a screening event at the Hutchinson Center. The other judges were Aaron Cryzewski, vice president of government relations at the American Cancer Society Cancer Action Network, Great West Division; Alyson Munday, a marketing executive at KING-TV; and colorectal-cancer survivor Ann Stephens, president of the Washington Colon Cancer S.T.A.R.S. (Support, Treatment, Awareness, Resources and Screening).
Screening and early detection are crucial because people with colon cancer may be asymptomatic for many years, and precancerous lesions or polyps may take 10 years to transform from benign to malignant. If routine screening via colonoscopy or flexible sigmoidoscopy detects a precancerous polyp, it can be removed immediately.'/>"/>
|SOURCE Fred Hutchinson Cancer Research Center|
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