Navigation Links
It's A Wrap: 'Get Screened' Video Contest Winners Announced
Date:4/24/2009

SEATTLE, April 24 /PRNewswire/ -- Fred Hutchinson Cancer Research Center today announced the winners of its "Get Screened" video contest - a creative challenge to moviemakers nationwide to help shine a spotlight on the importance of colorectal-cancer screening.

The five winning videos - featuring a stirring survivorship story, a probing puppet and a sinister character named "Colon Polyp," among other compelling characters - were selected from a pool of more than 60 submissions from contestants spanning 18 states and the District of Columbia. The submissions were either 30 or 60 seconds long and represented a wide variety of styles and genres.

"We were thrilled to receive so many creative entries from moviemakers across the country," said Linda Gainer, vice president of the Center's External Affairs and Communications Department, which launched the contest last fall in hopes of securing a strong video to support its broader ongoing colon-cancer screening awareness campaign - "Your colon. Your life. Your call." - to increase colon-cancer screening rates and reduce deaths from the disease in Washington state. The grand-prize winner, "Your Choice," was submitted by Zach Smith of Vancouver, Wash., who will receive $2,500 and an opportunity to have his winning video featured in a Hutchinson Center public-service announcement to air on Seattle NBC-TV affiliate KING-TV. The split-screen video depicts two scenarios; in one, a man gets a reminder letter to get a colonoscopy, undergoes the test and is informed that during the procedure the doctor had removed a potentially deadly polyp from his colon. In the other scenario, the same man throws the letter in the trash and, instead of scheduling a colonoscopy, takes a nap on the couch, oblivious to the time bomb ticking inside his body.

"There's a fine line between scaring people and sending a strong message - to look at colonoscopy as an opportunity and not a threat," said Smith, 23, an amateur videographer who is a nursing student in his final semester at Washington State University in Spokane. "Eventually I want to work in pediatric oncology, and so my interest in cancer and cancer prevention was an added influence in entering the contest," he said.

    Other winning entries included two first runners-up that came with a $1,000 prize:
    *  "Scope," submitted by Ken Westermann of Seattle.
    *  "Don't Put it Off," submitted by Kelly Guenther of Seattle.
    And two second runners-up that came with a $500 prize:
    *  "Get Screened," submitted by Gary Bosek of Washington Township, Mich.
    * "Get Screened, End Colon Cancer," submitted by Adam Montoya of Washington,
    D.C.

A small panel of community judges chose 15 finalists based on five criteria: originality, creativity, concept, accuracy and pertinence of the information included, and overall presentation.

Another group of community judges - including campaign chairman and former Seattle Super Sonics star Fred "Downtown Freddie" Brown and KING-TV "Evening Magazine" reporter Jim Dever - then used the same criteria to select the five winning videos during a screening event at the Hutchinson Center. The other judges were Aaron Cryzewski, vice president of government relations at the American Cancer Society Cancer Action Network, Great West Division; Alyson Munday, a marketing executive at KING-TV; and colorectal-cancer survivor Ann Stephens, president of the Washington Colon Cancer S.T.A.R.S. (Support, Treatment, Awareness, Resources and Screening).

Screening and early detection are crucial because people with colon cancer may be asymptomatic for many years, and precancerous lesions or polyps may take 10 years to transform from benign to malignant. If routine screening via colonoscopy or flexible sigmoidoscopy detects a precancerous polyp, it can be removed immediately.

The winning videos can be viewed on www.endcoloncancernow.org/video/

At Fred Hutchinson Cancer Research Center, our interdisciplinary teams of world-renowned scientists and humanitarians work together to prevent, diagnose and treat cancer, HIV/AIDS and other diseases. Our researchers, including three Nobel laureates, bring a relentless pursuit and passion for health, knowledge and hope to their work and to the world. For more information, please visit fhcrc.org.


'/>"/>
SOURCE Fred Hutchinson Cancer Research Center
Copyright©2009 PR Newswire.
All rights reserved

Related medicine news :

1. If You Are 50 and Over, Make Getting Screened for Colorectal Cancer Your New Years Resolution
2. U.S. Cancer Deaths Down But Far Too Few Americans Screened for Colon Cancer
3. US cancer deaths down but far too few Americans screened for colon cancer
4. Obesity may keep some women from getting screened for breast, cervical cancer
5. Women 80 and older benefit from mammography, but few are screened
6. Warning: New Skin Cancer Study Finds Outdoor Workers are Less Likely to Get Screened for Skin Cancer
7. Meetings with Pre-Screened Verified China Suppliers Help 14 Top Buyers, Including Brookstone and Staples, Save Time and Cut Sourcing Costs
8. Obese women in Canada are less likely to be screened for cervical cancer
9. All Newborns Should Have Ears Screened, Task Force Says
10. Get Screened Video Contest Throws a Spotlight on the Importance of Colorectal-Cancer Screening
11. A Month Left to Enter the Get Screened Video Contest for a Chance to Win Up to $2,500
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:5/26/2016)... ... 2016 , ... There are many ways to cook a hot dog, but ... Americans prefer their dogs straight off the grill. Of the 90 percent of Americans ... to cook a hot dog, far outpacing other cooking methods such as steaming (12 ...
(Date:5/26/2016)... ... May 26, 2016 , ... Intalere, the healthcare ... suppliers for its inaugural Member Conference at the Paris Hotel in Las Vegas, ... operational health of America’s healthcare providers. , The conference was highlighted by the ...
(Date:5/26/2016)... ... , ... On Memorial Day, Hope For Heroes and USA Medical ... for the country. The nonprofit Hope For Heroes partnered with the leading provider ... for disabled military veterans, as well as police, firemen, and EMS professionals across the ...
(Date:5/26/2016)... ... May 26, 2016 , ... There are nearly 14.5 million people living ... survivors worldwide. On Sunday, June 5, 2016, communities around the world will gather to ... , National Cancer Survivors Day® is an annual worldwide Celebration of Life that ...
(Date:5/26/2016)... ... May 26, 2016 , ... Dr. James Maisel ... Blindness, Long Island Chapter on June 4, 2016, 1:30-3:30 pm at the Farmingdale ... of Retina Group of New York , is a Board Certified ophthalmologist ...
Breaking Medicine News(10 mins):
(Date:5/26/2016)... 26, 2016   Change Healthcare , ... network solutions and technology-enabled services designed to ... into a strategic channel partnership with SourceMed, ... solutions and revenue cycle management services that ... rehabilitation clinics to optimize revenue, operational efficiency ...
(Date:5/25/2016)... GERMANTOWN, Maryland , May 25, 2016 ... bedient dringenden Bedarf zur ... QIAGEN N.V. (NASDAQ: QGEN ; Frankfurt ... und Entwicklungsvereinbarung mit Therawis Diagnostics GmbH zur Entwicklung ... zu sein. Ein erstes Projekt wird die Entwicklung ...
(Date:5/25/2016)... NEW YORK , May 25, 2016 ... Device Market Size, Share, Development, Growth and Demand Forecast ... Insulin Syringe, Insulin Pump and Others)" published by P&S ... valued at $9,998.3 million in 2015, and it is ... 2016-2022. Based on type, the insulin pump segment is ...
Breaking Medicine Technology: