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Ireland's Allergy Standards Limited Adds Two New U.S. Names to Line-Up of Companies Making Allergy-Certified Consumer Products

Forbo Flooring Systems and Amway Corporation now Offering Allergy-certified Products

DUBLIN and WASHINGTON, March 17 /PRNewswire/ -- Allergy Standards Ltd. (ASL), an Ireland-based, physician-led global certification company, today announced that Forbo Flooring Systems and Amway Corporation have received ASL's Certification Mark on their respective products. Forbo Flooring Systems received the certification for its Marmoleum Click Flooring product line, while Amway Corporation received the certification for its Atmosphere(TM) Air Purifier. The news was announced at a business reception in Washington DC, hosted by Enterprise Ireland, the Government Agency responsible for driving leadership and growth for innovative Irish companies in international markets. The event was one of several associated with a trade mission to the U.S. led by Ireland's Prime Minister, Brian Cowen.

ASL prepares independent standards for testing a wide range of products from worldwide manufacturers to determine their suitability for asthmatics and individuals with associated allergies. Forbo and Amway Corporation's products successfully passed ASL's rigorous certification protocols.

From its new state-of-the-art lab in the Trinity Enterprise Campus, a technology facility linked to Dublin's Trinity College, the ASL facility specializes in immunoassay testing (ELISA) to perform a range of services for manufacturers worldwide. Those services include: product certification, product consulting, indoor environmental certification and consulting, and the detection of bio-allergen and relevant irritant chemicals found in indoor environments.

"Advancing the cause to create healthier indoor air is what drives us daily," said ASL's chief executive officer, Dr. John McKeon. "We're very pleased to see Forbo Flooring Systems and Amway Corporation join a host of other consumer product manufacturers in this responsible effort. Now more than ever, as homes are sealed to maximize energy efficiency, it's critical that the products we use are optimized to create the healthiest indoor air environments possible."

ASL pioneered the asthma and allergy friendly(TM) certification program in partnership with the Asthma and Allergy Foundation of America and the Asthma Society of Canada. Companies certified by ASL bear the organization's Certification mark registered in the U.S. patents office proving that their products have undergone rigorous testing to determine their relative suitability for people with asthma.

Existing clients include LG, Dyson and Hollander Bedding. Certified products can be found in large retailers in the U.S., including Target, Bed Bath & Beyond, and Wal-Mart.

About ASL

For information on ASL, please visit

SOURCE Enterprise Ireland
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