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Intermarkets Strengthens Position in $20 Billion Digital Advertising Marketplace
Date:10/23/2013

Reston, Virginia (PRWEB) October 23, 2013

Intermarkets, Inc., a digital marketing solutions company, announces its strategic commitment to deliver purpose-driven advertising solutions for advertisers and publishers. This unique vision provides advertisers, agencies, and publishers with cohesive solutions that leverage their messages across multiple digital platforms.

“Our commitment to our clients, their goals, and their successes is extremely important,” said Intermarkets CEO Kevin Lucido. “We’re investing to meet the ever-changing digital advertising needs by providing top-notch personal service, effective solutions, and cutting-edge tools to support our advertisers and publishers.”

Intermarkets’ advertising sales team supports national and local clients. Director of Sales Erik Requidan brings a strong digital strategy background from his previous leadership positions at the WashingtonTimes.com, BeliefNet.com, and Salem Communications. He created successful digital marketing strategies for consumer-focused brands, pharmaceutical/OTC, and digital advocacy. Requidan understands both emerging media strategy as well as programmatic buying to meet advertisers’ evolving needs.

The sales team leaders are veteran Intermarkets’ Senior Sales Executive Peter Guilfoyle who has an extensive technology and corporate advertising background; Senior Sales Executive Kary Jones who has more than 17 years sales and management experience most recently from POLITICO as the Retail and Consumer Account Executive; and recent hire Senior Sales Executive Kevin Maljak, who comes from TownHall.com, brings broad media sales experience specializing in advocacy and corporate advertising.

Intermarkets provides a multitude of advertising opportunities including direct placement on the Intermarkets Portfolio with a reach of 24 million readers and features the iconic Drudge Report, a growing email list division with more than 15 million opt-in email subscribers, mobile advertising, audience targeting, data management, and real-time bidding (RTB).

Intermarkets utilizes powerful technological tools to meet client goals through partnerships with MOAT for ad optimization and analytics, Lotame for audience data management, ADTECH and Rubicon for ad serving and real-time advertising capabilities.

Digital advertisers, agencies, and publishers can find out more about Intermarkets’ services and solutions here.

About Intermarkets
Intermarkets, Inc. is a digital marketing solutions company. Advertisers can reach more than 24 million monthly unique visitors with the Intermarkets Portfolio and 15 million opt-in email subscribers. Intermarkets provides rich multichannel campaigns for publishers and advertisers with a wide range of solutions, including advertising sales, media buying, audience targeting, mobile, real-time bidding, and more. The privately held company is based in Reston, Virginia.

Read the full story at http://www.prweb.com/releases/2013/10/prweb11251702.htm.


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