Innovative New Wellness and Nutrition Program Leverages Latest Understanding of Relationship Between Diet... ( Gene Smart(TM) Takes New Approach to ...)

Innovative New Wellness and Nutrition Program Leverages Latest Understanding of Relationship Between Diet and Genes

Date:6/11/2009

Gene Smart(TM) Takes New Approach to Diet and Exercise to Live Longer, Healthier Lives

WINSTON-SALEM, N.C., June 11 /PRNewswire/ -- The mismatch between today's typical diets and our genes has been a major contributor to the nation's health crisis, including obesity and chronic inflammatory disease. Shifting the paradigm to focus on gene-based strategies to nutrition and lifestyle is the goal of Gene Smart Wellness, and its ground-breaking new approach to health and fitness announced today.

The Gene Smart Program officially debuted this week with the publication of The Gene Smart Diet (Rodale Books, June 2009) by Floyd H. "Ski" Chilton, PhD, a pioneer in the study of gene-based nutrition and inflammatory diseases, as well as the launch of a comprehensive new health and wellness web site (www.genesmart.com). Genesmart.com features numerous tools and resources such as diet tips, exercise programs, recipes, nutritional supplements, and motivational success stories to educate consumers and help them get started on the program.

The Gene Smart Program is based on the groundbreaking research of Dr. Chilton, a professor of Physiology and Pharmacology at Wake Forest University School of Medicine, Director of the NIH-sponsored Wake Forest Center for Botanical Lipids, and Senior Associate Director for Research for the Program for Complementary and Integrative Medicine at Wake Forest University Baptist Medical Center. Recent findings suggest our diets and lifestyles are working against our genes rather than with them, resulting in a net effect that has been devastating to our waistlines, not to mention our overall health.

"Clearly, the research has pointed to the typical American diet as the cause of numerous health issues, from obesity to chronic inflammatory diseases," said Dr. Chilton. "But through proven p
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Innovative New Wellness and Nutrition Program Leverages Latest Understanding of Relationship Between Diet...( Gene Smart(TM) Takes New Approach to ...),Health