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Innerscope Research Strengthens Management Team With Three Executive Appointments
Date:11/21/2008

BOSTON, Nov. 21 /PRNewswire/ -- Innerscope Research(TM), a revolutionary biometric media research firm specializing in Emotional Response Measurement, announced today the appointment of three executives who will strengthen the company's research and development, business strategy and marketing initiatives.

The three appointments, who deliver a combined 60 years of experience, include Geoffrey Gill as Chief Financial Officer and Vice President of Strategy; Dr. Ravi Kothuri as Vice President of Technology and Research & Development; and Donna DeAngelis as Vice President and General Manager.

"We are very excited to bring such leadership and expertise to Innerscope," said Dr. Carl Marci, Innerscope co-founder and CEO. "Their breadth of experience will significantly impact all aspects of Innerscope's future growth."

Gill brings to Innerscope broad executive skills in strategy formulation, operations and finance. Prior to joining Innerscope Research, Gill led global sales and marketing for a division of Weidmann Electrical Technology, Inc., helping to more than double the division's sales in three years.

Dr. Kothuri, a database industry innovator for more than 15 years, will implement novel techniques for analyzing audience engagement in commercial advertisements, television shows and other media/marketing services. Prior to joining Innerscope, Dr. Kothuri spent 10 years at Oracle, where he architected various software products. He holds 25 patents on specific Oracle technology.

DeAngelis, who has held executive leadership positions in technology, healthcare and service sectors, brings to Innerscope significant experience in marketing, customer relationship management and operations. Prior to Innerscope, DeAngelis served vice president of marketing for global leader Digitas.

About Innerscope Research

Innerscope Research(TM) is leading the next generation of media research. With a strong focus on measuring unspoken emotional responses, the basis of consumer behaviors, Innerscope provides Fortune 100 companies with deep insights and actionable solutions. Founded by Harvard and MIT scientists, Innerscope leverages the latest advances in biometrics, neuroscience and eye tracking to efficiently measure unbiased moment-to-moment emotional engagement to a wide variety of media messages. The result is an unprecedented level of insight that is a better predictor of consumer behaviors.

For more information, visit www.innerscoperesearch.com


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SOURCE Innerscope Research
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