Navigation Links
Innerscope Research(TM) Names Caleb Siefert as Senior Scientist to Lead Company's Statistical Analyses and Study Designs
Date:2/11/2009

BOSTON, Feb. 11 /PRNewswire/ -- Innerscope Research(TM), a revolutionary biometric media research firm, announced today the appointment of Dr. Caleb Siefert as Senior Scientist to lead the company's statistical analyses and study designs in the emerging field of emotional response measurement.

Dr. Siefert, who joins Innerscope from Harvard Medical School and Massachusetts General Hospital, will help Innerscope continue to develop and organize a large-scale database of emotional response measures that allows marketers an unprecedented level of insight into their consumers.

"Caleb's deep understanding of analytics and sub-conscious research will be a driving force in advancing our database," said Dr. Carl Marci, Innerscope co-founder and CEO. "We are very excited to add such talent and expertise to Innerscope."

Dr. Siefert, who possesses significant experience researching non-conscious processes, joins Innerscope from Massachusetts General Hospital, where he has served as co-chief psychologist for the psychiatric inpatient unit, senior research and statistical consultant for the inpatient research and development group, practicing clinician and researcher for the Psychological Evaluation and Research Laboratory (PEaRL) and principal investigator for multiple research studies.

An instructor at Harvard Medical School, Dr. Siefert also is a co-investigator and statistical/research design consultant for multiple research labs at several academic institutions.

Dr. Siefert received his B.A. with high honors from Michigan State University, his M.A. in Clinical Psychology from Adelphi University and his Ph.D. in clinical psychology from Adelphi University.

About Innerscope Research(TM)

Innerscope Research(TM) is dedicated to solving difficult market research questions by measuring and analyzing subconscious emotional responses to media. With its breakthrough Biometric Monitoring System, Innerscope accurately predicts consumer behaviors, providing Fortune 100 companies with an unprecedented level of consumer insight. Founded by Harvard and MIT scientists, Innerscope leverages the latest advances in biometrics, neuroscience and eye tracking to measure moment-to-moment emotional engagement, the primary driver of behavior and choice. For more information, visit www.innerscoperesearch.com.


'/>"/>
SOURCE Innerscope Research(TM)
Copyright©2009 PR Newswire.
All rights reserved

Related medicine news :

1. Innerscope Research Strengthens Management Team With Three Executive Appointments
2. ResMed Names Kieran Gallahue as Chief Executive Officer, Effective January 1, 2008.
3. Mediware Names Thomas K. Mann Chief Executive Officer
4. Cleveland-based Health Care Tech Company Within3 Names New CEO
5. STERIS Corporation Board of Directors Names Walter M. Rosebrough Jr. President and Chief Executive Officer
6. Patient Safety Authority Board of Directors Names Infection Advisory Panel
7. Hooper Holmes Names Chris Behling President of Health & Wellness Division
8. MDMA Names New Director of Federal Affairs
9. Milestone Scientific Names Robert Presutti New Vice President of Sales and Marketing
10. Acuo Technologies(R) Names Mike Dolan Vice President of Sales
11. MAKO Surgical Corp. Names Frederic H. Moll, M.D. to Board of Directors
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:10/13/2017)... ... October 13, 2017 , ... Ellevate Network, the leading network for ... for action towards gender equality at their inaugural Summit in New York City in ... reached a social audience of over 3 million. To watch the Mobilize Women video, ...
(Date:10/13/2017)... ... October 13, 2017 , ... Talented host, ... lowdown on sciatica in a new episode of "Success Files," which is an ... and innovation and investigates each subject in-depth with passion and integrity. , Sciatica ...
(Date:10/13/2017)... ... October 13, 2017 , ... “America On The Brink”: the Christian history of ... Brink” is the creation of published author, William Nowers. Captain Nowers and his ... veteran, he spent thirty years in the Navy. Following his career as a ...
(Date:10/12/2017)... LA (PRWEB) , ... October 12, 2017 , ... Planet ... in the U.S., announced today its plans to open a flagship location in Covington, ... occupy the former Rooms To Go store next to Office Depot in the Holiday ...
(Date:10/12/2017)... ... October 12, 2017 , ... The American College of Medical Informatics ... PhD, FACMI, during the Opening Session of AMIA’s Annual Symposium in Washington, D.C. AMIA’s ... of Morris F. Collen, a pioneer in the field of medical informatics, this prestigious ...
Breaking Medicine News(10 mins):
(Date:10/4/2017)... 2017  South Korean-based healthcare product Development Company I.M. ... on Kickstarter. The device will educate the user about ... better efficiency compared to the dated and pricey CPR ... efficacy of the compression for a more informed CPR ... to raise $5,000. ...
(Date:10/2/2017)... Oct. 2, 2017  Eli Lilly and Company (NYSE: ... for the third quarter of 2017 on Tuesday, October ... on that day with the investment community and media ... The conference call will begin at 9 a.m. Eastern ... a live webcast of the conference call through a ...
(Date:9/28/2017)... 2017 Hill-Rom Holdings, Inc. (NYSE: HRC), will ... and webcast on Friday, November 3, 2017, beginning at ... at approximately 8:30 a.m. (CDT) / 9:30 a.m. (EDT). ... financial performance and guidance for 2018, Hill-Rom executives will ... operational performance, and long-range financial outlook through 2020. ...
Breaking Medicine Technology: