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Independence Blue Cross Waives Copays for Generics Used to Treat Certain Chronic Conditions
Date:6/19/2008

Rx for Better Health offers members access to 75 generic drugs at no cost

for six months

PHILADELPHIA, June 19 /PRNewswire/ -- Independence Blue Cross (IBC) will waive copays and coinsurance on 75 generic drugs that are used to treat common chronic conditions. Rx for Better Health is a member incentive program designed to help our members become more actively involved in their health care. The program will help educate members on the benefits of following prescribed treatment plans for their illnesses, and on the benefits of generic prescription drugs.

Rx for Better Health begins July 1, 2008, and ends December 31, 2008, and waives copays on 75 generic drugs that are commonly used to treat chronic conditions such as high blood pressure, high cholesterol, diabetes, depression, acid reflux, heart failure and heart disease. The program is administered by IBC's pharmacy benefit manager, FutureScripts(R), and a complete list of drugs included in this program is available at http://www.ibx.com.

Approximately 78 percent of all health care costs in Pennsylvania can be traced to the 20 percent of patients living with chronic disease(1). However, only 56 percent of these Pennsylvanians receive the care they need(2). As a result, hospitals report billions of dollars in charges for hospitalizations that may have been avoided if patients with chronic health conditions had received necessary preventive care. And, Pennsylvanians suffer unnecessarily in many cases that could have been avoided through appropriate use of prescription drugs.

"Our goal is to help members with chronic conditions maintain the best possible health so they can enjoy a comfortable lifestyle and steer clear of visits to the emergency room, and unnecessary hospitalizations," said Joseph A. Frick, president and CEO of IBC. "We want to empower our members to become informed consumers of health care by
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SOURCE Independence Blue Cross
Copyright©2008 PR Newswire.
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