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Increasingly Competitive European Dental Implant Market to Reach Over $2.7 Billion by 2013 Despite Unfavorable Economic Conditions
Date:5/27/2009

Millennium Research Group's new European dental implant report now provides more geographical coverage than ever before

WALTHAM, Mass., May 27 /PRNewswire/ -- Millennium Research Group's (MRG's) new European Markets for Dental Implants 2009 report finds that, despite unfavorable economic conditions, the market was valued at over $1.9 billion in 2008 and will grow to over $2.7 billion by 2013 as new technologies drive both dentist and patient demand. This new report provides more geographical coverage than ever before, spanning sixteen countries, including the Eastern European and Benelux regions, Russia, and Israel, as well as the seven core markets: France, Germany, Italy, Spain, Sweden, Switzerland, and the UK.

With the economic downturn hurting market growth in the short term, competition among industry players has intensified, giving dental implant manufacturers that have recently introduced innovative products a competitive edge. The arrival of these new products and techniques in the European dental implant market will foster growth over the next five years. New devices and technologies such as custom-milled abutments that follow the global trend toward digital dentistry offer superior aesthetic results that are spurring patient demand for dental implants over cheaper and more conventional treatments like bridges. Further driving this growth are technologies that enhance treatment efficiency, such as guided surgery software systems and drilling templates, which will enable dentists to handle more cases and more complicated procedures.

"The competitive nature of the European dental implant industry is one of the driving forces behind continuous manufacturer investments in new product research and development," says Kevin Flewwelling, Manager of MRG's Orthopedics and Dental divisions. "Varying levels of technological sophistication, paired against the nature of the competitive landscape and price-sensitivity of these markets makes for some very surprising results about how some markets will contract while others continue to thrive through this period of economic uncertainty."

The expanded coverage in MRG's European Markets for Dental Implants 2009 report provides a comprehensive view of market dynamics across Europe. The negative impact of the economic crisis on market growth is not limited to Western Europe -- its magnitude also depends on the interplay of various factors, such as the availability of reimbursement, market maturity, the nature of the competitive landscape, and various other region-specific issues. MRG's European Markets for Dental Implants 2009 report provides coverage of key industry competitors, including ADIN Dental Implant Systems, Alpha Bio, Astra Tech, BIOMET 3i, CAMLOG Biotechnologies, DENTSPLY Friadent, Impladent/Defcon, MIS Implant Technologies, Nobel Biocare, Straumann, Sweden & Martina, Zimmer Dental, and many more.

About Millennium Research Group

Millennium Research Group (www.MRG.net), a Decision Resources, Inc. company (www.DecisionResourcesInc.com), is the global authority on medical technology market intelligence and the leading provider of strategic information to the health care sector. The company provides specialized industry expertise through syndicated reports, ongoing Marketrack(TM) projects, customer loyalty tracking, facility-level procedure forecasting, and customized solutions.

About Decision Resources, Inc.

Decision Resources, Inc. is a cohesive portfolio of companies that offers best-in-class, high-value information, and insights on important sectors of the health care industry. Clients rely on this analysis and data to make informed decisions. Please visit Decision Resources, Inc. at www.DecisionResourcesInc.com.

All company, brand, or product names contained in this document may be trademarks or registered trademarks of their respective holders.

    For more information, contact:

    Amy Krohn
    Millennium Research Group
    416-364-7776 x101
    akrohn@mrg.net

    Elizabeth Marshall
    Decision Resources Inc.
    781-296-2563
    emarshall@dresources.com


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SOURCE Millennium Research Group
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