Navigation Links
Impulsive eater? Remembering failures may help curb eating
Date:9/15/2008

Remember when you pigged out on birthday cake? If you're an impulsive eater, that memory might help you choose a fruit salad next time around.

When it comes to tempting or fattening foods, some people are a lot more impulsive than others. And according to a new study in the Journal of Consumer Research, impulsive people think and act differently than non-impulsive people after they remember a time when they resisted or succumbed to temptation.

Authors Anirban Mukhopadhyay (University of Michigan), Jaideep Sengupta (Hong Kong University of Science and Technology), and Suresh Ramanathan (University of Chicago) assessed the impulsivity of participants in four related studies. They had participants recall instances where they gave in to temptation or resisted it. In addition to making hypothetical food choices, participants also had opportunities to eat cookies or cheeseballswithout knowing their consumption was being tracked. In the case of impulsive people, "thinking about failure may actually beget success," write the authors.

"We propose and find that chronically non-impulsive individuals display behavior consistency over timeresisting when they recall having resisted earlier. In contrast, impulsive individuals show a switching pattern, resisting current temptations if they recall having succumbed, and vice versa," write the authors.

"So what is it that makes people succumb to temptation, time after sinful time? We suggest that the likelihood of a repeat act of indulgence depends on what people recall doing the previous time they were faced with a similar choice," the authors write. "In general, chronically impulsive people are more likely to feel this conflict between the two forcesof giving in and holding back, while those who tend to be less impulsive are also less likely to experience such a struggle."

The results of this study suggest ways to improve the health of both impulsive and non-impulsive consumers. Both groups did a better job of resisting temptation when they recalled past instances of resisting temptation along with their reasons for resisting.


'/>"/>

Contact: Mary-Ann Twist
JCR@bus.wisc.edu
608-255-5582
University of Chicago Press Journals
Source:Eurekalert

Related medicine news :

1. Study Finds Mass Media Campaigns Alone Can Effectively Reduce High-Risk Sexual Behavior Among Impulsive, Sensation-Seeking Young Adults
2. Are You A Stress Eater? Revolutionary Program Reduces Overall Stress and Stress Eating Tendencies
3. Remembering Non-Traditional Moms on Mothers Day
4. AIDS Vaccine Failures Highlight Need to Focus on Lifesaving Treatment, Says AHF
5. Natural Disaster Rescue Teams at Public Health Facilities Across the Country Learn from Katrina Failures
6. Newer antipsychotics no better than older drug in treating child and adolescent schizophrenia
7. Stress-Related and Emotional Eating Can Be Curbed With the Vitamin Code(TM) Perfect Weight Formula
8. Eating fish while pregnant, longer breastfeeding, lead to better infant development
9. Creating lung cancer risk models for specific populations refines prediction
10. Produce for Kids(R) and PBS KIDS(R) Partner for a Second Year with Nationwide School-Based Healthy Eating Campaign
11. Fruits & Veggies - More Matters Helps Moms Instill Healthy Eating Habits
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:6/26/2016)... (PRWEB) , ... June 26, 2016 , ... PawPaws ... a new product that was developed to enhance the health of felines. The formula ... , The two main herbs in the PawPaws Cat Kidney Support Supplement ...
(Date:6/25/2016)... ... 25, 2016 , ... The temporary closing of Bruton Memorial Library on June 21 due to ... a new, often overlooked aspect of head lice: the parasite’s ability to live away from ... common occurrence, but a necessary one in the event that lice have simply gotten out ...
(Date:6/25/2016)... ... ... On Friday, June 10, Van Mitchell, Secretary of the Maryland Department of Health ... of their exemplary accomplishments in worksite health promotion. , The Wellness at Work Awards ... at the BWI Marriott in Linthicum Heights. iHire was one of 42 businesses to ...
(Date:6/24/2016)... ... June 24, 2016 , ... Marcy was in a crisis. Her son James, eight, was ... his family verbally and physically. , “When something upset him, he couldn’t control his emotions,” ... He would throw rocks at my other children and say he was going to kill ...
(Date:6/24/2016)... (PRWEB) , ... June 24, 2016 , ... Topical BioMedics, Inc, makers of Topricin and ... that call for a minimum wage raise to $12 an hour by 2020 and then ... will restore the lost value of the minimum wage, assure the wage floor does not ...
Breaking Medicine News(10 mins):
(Date:6/24/2016)... Dehaier Medical Systems Ltd. (NASDAQ: DHRM ) ... medical devices and wearable sleep respiratory products in ... with Hongyuan Supply Chain Management Co., Ltd. (hereinafter referred ... to develop Dehaier,s new Internet medical technology business. ... Hongyuan Supply Chain,s sales platform to reach Dehaier,s dealers ...
(Date:6/24/2016)... , June 24, 2016 ... appointment of Dr. Edward Futcher to ... Director, effective June 23, 2016.Dr. Futcher was also ... and Governance Committees.  As a non-executive member of ... expertise and strategic counsel to VolitionRx in connection ...
(Date:6/23/2016)... , June 23, 2016 Research ... "Pharmaceutical Excipients Market by Type (Organic Chemical (Sugar, Petrochemical, ... (Oral, Topical, Coating, Parenteral) - Global Forecast to 2021" ... The global pharmaceutical excipients market is ... a CAGR of 6.1% in the forecast period 2016 ...
Breaking Medicine Technology: