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Imagine Being a Young Girl Living in Poverty. Then Add to that, Not Being Able to Afford Feminine Hygiene Products.
Date:5/5/2013

(PRWEB) May 05, 2013

Imagine being a young girl living in poverty. Then add to that, not being able to afford feminine hygiene products. Many young girls in poverty stricken countries miss a week of school or even drop out every month. It happens because they are scared of leakage and embarrassed about these problems associated with their periods happening at school.

GoalForTheGreen has partnered with Ruby Cup to share information and raise awareness about their product and new campaign at Ruby Cup Press 2013.Wonderful pictures of their work at Ruby Cup and stories about how Ruby Cup has helped some girls in Kenya are very inspirational. At Ruby Cup Press 2013, taking action will help keep young girls in school while sharing the opportunity to try Ruby Cup for yourself.

The Ruby Message

Menstruation is surrounded by stigma and taboo. A red Ruby is something valuable; something to treasure. When you invest in a Ruby Cup it’s an investment in your health, your economy, and your environment. The name Ruby re-brands menstruation from taboo to treasure.    

In the global south menstruation is a main cause of school drop out for girls in poverty. With every purchase of a Ruby Cup, the company gives a Ruby Cup to a schoolgirl living in poverty. Girls living in poverty can't afford menstrual hygiene products. Often girls living in poverty stricken countries are scared of leaking in public,so they stay home from school during their period. This amounts to 20% of their school-time. With every Ruby Cup sold and given,the goal is to help save the planet from the environmental impact of waste, while changing the health and lives of girls living in poverty. The folks at Ruby Cup believe the solution is not to start dumping billions of pads in the developing world that will then harm the environment and create dependency on monthly product donations.

The freedom Ruby Cup giv
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