Olympic gold medalists Brandi Chastain and Kerri Strug support youth fitness and the ING Run for Something Better program; New ING Retirement
Run Series guides runners on the path to their financial futures
NEW YORK, Oct. 27 /PRNewswire-FirstCall/ -- Global financial services leader ING celebrates its sixth year as title sponsor of the ING New York City Marathon, which takes place Sunday, November 2. In addition to painting the Big Apple "Orange" with on-course signage, branding and signature Cheer Zones, the company has been focusing its 2008 sponsorship efforts on two important themes: encouraging young people to get physically fit and helping Americans become more fiscally fit.
Youth Fitness: The ING Run for Something Better
Former soccer star Brandi Chastain and former gymnastics sensation Kerri Strug have partnered with ING to run this year's marathon. In doing so, they will be serving as ambassadors for the ING Run for Something Better, a national campaign that promotes youth fitness and provides funding for free community and school-based running programs across the country.
As title sponsor to a number of premier running events in the U.S., ING, in conjunction with New York Road Runners, developed the ING Run for Something Better in 2003 as a way to introduce kids to the benefits of exercise, fitness and healthy lifestyle choices.
Since then, over 30,000 children have participated in ING Run for Something Better-funded programs in cities where ING sponsors races. Young people in these programs have reached a milestone of running more than one million miles.
Currently, the ING Run for Something Better has provided more than $1,500,000 to organizations that support running and fitness initiatives -- and has committed over $2,000,000 through 2010. In New York City, funding goes to successful programs organized by the New York Road Runners Foundation and the City Parks Foundation.
"Brandi and Kerr
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