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Hy-Vee Unveils New Generic Drug Program
Date:1/11/2008

s in all of their health care needs."

For example, millions of Americans have chronic diseases such as diabetes and cardiovascular issues. Moving those patients to a generic prescription if they are not already on one is the first step, said Egeland. Just as important is helping the costumer understand what lifestyle changes can be made that may reduce the need for the medication.

"We pride ourselves on the trust we develop with our customers, a trust that assures everyone who steps up to a Hy-Vee counter that we will always be there to guide them on their health and wellness journey."

In the last several years, the company has focused on programs and events that promote healthy lifestyles. In addition to adding pharmacies to its stores, the company's HealthMarkets offer an array of private label, natural and organic products; registered dietitians at more than 100 locations help customers address all of their health and wellness needs; and classes and events held in Hy-Vee Club rooms cover a variety of topics such as disease management, diet, exercise and healthy cooking.

In 2007 the company sponsored the inaugural Hy-Vee Triathlon to get people excited about having fun while developing a fitness routine.

Hy-Vee, Inc. is an employee-owned corporation operating 222 retail stores in seven Midwestern states. For 2007 the company recorded total sales of $5.6 billion, ranking it among the top 20 supermarket chains and the top 40 private companies in the United States.


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SOURCE Hy-Vee, Inc.
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