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HungerShield Partners with Joyus, Demonstrating Value to Online Wellness Shoppers
Date:9/10/2013

Scarsdale, New York (PRWEB) September 10, 2013

With roughly 80 percent of wellness enthusiasts turning to the internet to shop for key health, fitness and beauty products, this makes it even more essential to visualize the value proposition of products before making a purchase.

Joyus, the web's first premium video shopping platform, believes visual is key. In fact, it is their mission to transform the shopping experience by harnessing the power of video.

According to a May 2013 study released by Joyus, video viewers are buying 4.9 times more than those who don’t watch the product videos. Joyus' video has created direct sales of goods and service, which have proven to convert at 5.15 times the rate of visitors who only browse product listings on the site.

When HungerShield was approached by Joyus to be featured as part of a set of products to help customers prepare for summer, HungerShield's four dietitian founders knew the appetite control product would resonate with their audience. "After years of working with patients and seeing the need for a convenient, easy-to use-product that keeps you on track with any diet plan, we knew that a video would easily demonstrate the value," says Dafna Chazin, MS, RD, HungerShield co-founder and registered dietitian. "Joyus really captured the needs of our consumers and did an excellent job representing our brand
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