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Hot Fitness Concept Comes to Atlanta
Date:1/12/2010

low monthly cost is needed in the Atlanta market," Retrofitness founder and CEO Eric Casaburi said. "We believe members will benefit greatly from our services."

The Smyrna Retrofitness will be company-owned and have a staff of between 10 and 20 employees. Retrofitness will open two to three more company-owned gyms in the area as part of its "'hybrid" growth strategy for new markets, which involves first opening one or several company-owned, flagship clubs with the full intent of later selling them to a qualified franchisee, oftentimes along with additional territories in the market. 

SOURCE Retrofitness


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SOURCE Retrofitness
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