Navigation Links
Highmark to Present State's Newest Residents with Healthcare Gift Cards
Date:12/26/2007

First Babies of 2008 and Their Parents to Enjoy Flexible Purchasing

Benefits of Healthcare Gift Card

PITTSBURGH, Dec. 26 /PRNewswire/ -- Highmark Inc., the Pittsburgh-based health insurer, announced today that it plans to present the year's first newborns with Prepaid Healthcare Visa(R) Gift Cards, Highmark's newly announced product that provides recipients with a convenient way to cover the many costs associated with, among other life events, the arrival of a new child. Parents of babies born in Pittsburgh, Harrisburg, Erie and Johnstown will be among the fortunate card recipients.

The Healthcare Gift Card is a thoughtful way to ensure friends and family have a convenient way to cover a wide range of health and wellness associated expenses, from diapers, medicines and co-pays for the new baby, to gym memberships, massage therapy, over-the-counter and prescription medications for Mom and Dad. Consumers can order the Healthcare Gift Card online at http://www.givewell.com or by phone at 877-850-3774. The cards are available in whole dollar amounts, ranging from $25 to $5,000.

"By presenting the year's first-born babies and their families with Healthcare Gift Cards, Highmark is welcoming the state's newest residents and giving them a head-start with a safe and healthy lifestyle," said Kim Bellard, vice president of eMarketing, Highmark. "We are also introducing the convenience and practicality of the Healthcare Gift Card to a generation of young families who will be among the first to appreciate its flexibility and usefulness as they cover the many purchases associated with caring for themselves and a newborn child."

In addition to baby-care expenses, the first-of-its-kind, Healthcare Gift Card can be used to pay for a variety of costs including co-pays at doctor's offices and pharmacies or for vision care, dental care, health club memberships and elective procedures. The card can be used at healthcare and wellness establishments and online where VISA debit cards are accepted and is available for purchase both online at http://www.givewell.com and by phone at 877-850-3774.

The Healthcare Gift Card can be used regardless of a person's health insurance coverage and gives consumers a secure, convenient alternative for handling health and wellness expenses.

"The Healthcare Gift Card is more secure than cash, while being just as convenient," said Bellard. "In addition to being the perfect baby gift, the card is also ideal for college students, seniors, travelers, and anyone looking to set aside funds for health and wellness purchases. Unlike cash, lost or stolen cards can be replaced and that level of comfort is important to those giving the gift of wellness."

About Highmark Inc.

As one of the leading health insurers in Pennsylvania, Highmark Inc.'s mission is to provide access to affordable, quality health care enabling individuals to live longer, healthier lives. Based in Pittsburgh, Highmark serves 4.6 million people through the company's health care benefits business. Highmark contributes millions of dollars to help keep quality health care programs affordable and to support community-based programs that work to improve people's health. The company provides the resources to give its members a greater hand in their health. The Healthcare Gift Card is issued by MetaBank pursuant to license from Visa U.S.A., Inc.


'/>"/>
SOURCE Highmark Inc.
Copyright©2007 PR Newswire.
All rights reserved

Related medicine news :

1. Highmark Blue Cross Blue Shield Introduces New Health Plan Comparison Tool for Consumers
2. Highmark Blue Shield Introduces New Health Plan Comparison Tool for Consumers
3. The Highmark Foundation Awards $580,000 in Highmark Healthy High 5 Grants to Four Non-Profit Organizations
4. Highmarks Hospital Pay-for-Performance Program Demonstrates Impressive Results
5. National Magazine Ranks Highmark 62nd Among Nations 500 Most Innovative Users of Information Technology
6. Highmark Medicare Services Awarded New Contract from Centers for Medicare & Medicaid Services
7. Highmark Blue Cross Blue Shield Products Ranked Among Americas Best Health Plans(R)
8. Highmark Blue Cross Blue Shield Program Rewards Members for Enhancing Their Healthstyle
9. Highmark Blue Shield Program Rewards Members for Enhancing their Healthstyle
10. The Highmark Foundation Announces $1 Million School Challenge Program
11. Unique Program Means Better Care for Highmark Members
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:6/25/2016)... ... June 25, 2016 , ... First Choice Emergency Room , ... Sesan Ogunleye, as the Medical Director of its new Mesquite-Samuell Farm facility. , ... our new Mesquite location,” said Dr. James M. Muzzarelli, Executive Medical Director of First ...
(Date:6/25/2016)... (PRWEB) , ... June 25, 2016 , ... ... athletes and non-athletes recover from injury. Recently, he has implemented orthobiologic procedures as ... City area —Johnson is one of the first doctors to perform the treatment. ...
(Date:6/25/2016)... ... June 25, 2016 , ... Conventional wisdom preaches the benefits of moderation, ... the latter, setting the bar too high can result in disappointment, perhaps even self-loathing. ... toward their goal. , Research from PsychTests.com reveals that behind the ...
(Date:6/24/2016)... ... June 24, 2016 , ... Those who have experienced traumatic events may ... to unhealthy avenues, such as drug or alcohol abuse, as a coping mechanism. To ... for healthy coping following a traumatic event. , Trauma sufferers tend to feel a ...
(Date:6/24/2016)... ... 24, 2016 , ... Marcy was in a crisis. Her son James, eight, was out of ... verbally and physically. , “When something upset him, he couldn’t control his emotions,” remembers Marcy. ... throw rocks at my other children and say he was going to kill them. ...
Breaking Medicine News(10 mins):
(Date:6/23/2016)... , June 23, 2016 Research ... MEMS Devices Medical Market Analysis 2016 - Forecast to 2022" ... The report contains up to date financial data ... analysis. Assessment of major trends with potential impact on the ... analysis of market segmentation which comprises of sub markets, regional ...
(Date:6/23/2016)... , , , WHEN: ... , , , , LOCATION: , , , Online, with ... , EXPERT PANELISTS:  , , , Frost & Sullivan,s Global Vice ... Senior Industry Analyst, Divyaa Ravishankar and Unmesh Lal, Program Manager , ... industry is witnessing an exceptional era. Several new demand spaces, such ...
(Date:6/23/2016)... June 23, 2016  Guerbet announced today that it ... Supplier Horizon Award . One of 12 ... recognized for its support of Premier members through exceptional ... excellence, and commitment to lower costs. ... recognition of our outstanding customer service from Premier," says ...
Breaking Medicine Technology: