Navigation Links
Highmark Receives Prestigious Brand Excellence Award
Date:3/13/2008

Recognition Showcases Loyalty toward Blue Cross Blue Shield Members

PITTSBURGH, March 13 /PRNewswire/ -- Highmark Blue Cross Blue Shield announced today that it has received a Brand Excellence Award from the Blue Cross and Blue Shield Association (BCBSA). The annual awards honor Blue Cross and Blue Shield companies that excel in developing and enhancing the overall Blue Cross and Blue Shield Brand image.

"BCBSA congratulates Highmark for their leadership in offering quality products and services," said Scott P. Serota, BCBSA president and CEO. "We are proud of our nearly 80-year heritage that today covers the lives of more than 100 million Americans."

Highmark is being recognized with a Brand Excellence Award in the Member Recommendation category for achieving a high percentage of members who would recommend one of the Blue Cross and Blue Shield companies to someone they knew. Highmark members are confident of the services and products they received and would recommend them to family and friends.

"The Brand Excellence Award reflects Highmark's commitment to providing superior service and products to its members, providers and the marketplace," said Ken R. Melani, M.D., president and CEO of Highmark Inc. We accept this national award with high honor as it reflects our ability to meet the needs and expectations of our members."

The Brand Excellence Awards honor Blue Cross and Blue Shield companies nationwide in categories that represent Brand Excellence, including attraction of new customers, fostering loyalty to existing customers, expanding the Brand into additional lines products or services, and provider satisfaction.

This marks the second occasion that Highmark Inc. has won a Brand Excellence Award -- they previously won in 2000.

About Highmark Inc.

As one of the leading health insurers in Pennsylvania, Highmark Inc.'s mission is to provide access to affordable, quality health care enabling individuals to live longer, healthier lives. Based in Pittsburgh, Highmark serves 4.6 million people through the company's health care benefits business. Highmark contributes millions of dollars to help keep quality health care programs affordable and to support community-based programs that work to improve people's health. Highmark exerts an enormous economic impact throughout Pennsylvania. A recent study states that Highmark's positive impact exceeded $2.5 billion. The company provides the resources to give its members a greater hand in their health.

Highmark Inc. is an independent licensee of the Blue Cross and Blue Shield Association, an association of independent Blue Cross and Blue Shield Plans. For more information, visit http://www.highmark.com.

About the Blue Cross Blue Shield Association

The Blue Cross and Blue Shield Association is a national federation of 39 independent, community-based and locally operated Blue Cross and Blue Shield companies that collectively provide health care coverage for more than 100 million individuals -- one-in-three Americans. For more information on the Blue Cross and Blue Shield Association and its member companies, please visit http://www.bcbsa.com.


'/>"/>
SOURCE Highmark Blue Cross Blue Shield
Copyright©2008 PR Newswire.
All rights reserved

Related medicine news :

1. Highmark Blue Shield and National Association Name Area Hospitals as Blue Distinction Centers for Complex and Rare Cancers
2. Highmark Inc. Supports Employee Volunteerism Efforts with $5,500 in Community Grants
3. Highmark Caring Place to Expand Services to New Facility in Cranberry Area
4. National Magazine Ranks Highmark Best Green Information Technology Company in the Nation
5. Capital BlueCross CEO Says Meaningful Statewide Competition Must Be Key Criteria in Pennsylvanias Review of Proposed Highmark-IBC Merger
6. Heart of Lancaster and Lancaster Regional Join Highmark Blue Shield Medicare Advantage Network
7. The Highmark Foundation Awards $4 Million in Highmark Healthy High 5 Grants to Two Nonprofit Organizations
8. Highmark to Present States Newest Residents with Healthcare Gift Cards
9. Insurance Department Will Hold Public Hearings on Proposed Consolidation of Highmark, Independence Blue Cross
10. Unique Program Means Better Care for Highmark Members
11. The Highmark Foundation Announces $1 Million School Challenge Program
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:12/2/2016)... ... December 02, 2016 , ... Lori G. Cohen and ... will speak at the American Conference Institute’s 21st Drug & Medical Device Litigation ... Lead Sponsor of the conference. , Cohen, who chairs the firm’s Pharmaceutical, Medical Device ...
(Date:12/2/2016)... ... 2016 , ... More than 100 business, civic, community and ... the UNCF Dothan-Wiregrass Mayor’s Luncheon Dec. 9, 2016. This inaugural event, hosted by ... support to UNCF-member institutions, including Miles College, Oakwood University, Tuskegee University, Stillman College ...
(Date:12/2/2016)... ... 2016 , ... The annual time frame to change Medicare health and prescription ... December 7th. Currently-enrolled Medicare beneficiaries who are looking to switch from their current plan ... to make changes during this period order for their new policy to go into ...
(Date:12/2/2016)... ... December 02, 2016 , ... Dr. Raffi Hovsepian, ... included in the 2016 “Guide to America’s Top Plastic Surgeons” for seven consecutive ... of their education, experience, and professional associations. , One the most frequently ...
(Date:12/2/2016)... Hawaii (PRWEB) , ... December 02, 2016 , ... ... 2016 at the Hyatt Regency Waikiki Beach Resort and Spa in Honolulu, offering ... in the field of pain management. , The demand for supplemental training ...
Breaking Medicine News(10 mins):
(Date:12/2/2016)... in the ECG Cables And ECG Leadwires Market owing to ... devices. On the other hand, the Asia-Pacific ... rate during the forecast period. The market players ... plc ( Ireland ), Koninklijke Philips N.V. ( ... ( China ), held major share of the ...
(Date:12/2/2016)... 2016 Quantum Radiology,s Mobile Breast Center (QR ... directly to women at the workplace, thereby maximizing convenience ... Delta Air Lines and SunTrust Bank, and community health ... of wellness initiatives. "I think it,s a ... them to have a mammogram without taking a large ...
(Date:12/2/2016)... Dec. 2, 2016  Eli Lilly and Company (NYSE: ... for 2017 and provide updated financial guidance for 2016 ... a conference call on that day with the investment ... guidance. The conference call will begin at ... can access a live webcast of the conference call ...
Breaking Medicine Technology: