Navigation Links
Highmark Receives Prestigious Brand Excellence Award
Date:3/13/2008

Recognition Showcases Loyalty toward Blue Cross Blue Shield Members

PITTSBURGH, March 13 /PRNewswire/ -- Highmark Blue Cross Blue Shield announced today that it has received a Brand Excellence Award from the Blue Cross and Blue Shield Association (BCBSA). The annual awards honor Blue Cross and Blue Shield companies that excel in developing and enhancing the overall Blue Cross and Blue Shield Brand image.

"BCBSA congratulates Highmark for their leadership in offering quality products and services," said Scott P. Serota, BCBSA president and CEO. "We are proud of our nearly 80-year heritage that today covers the lives of more than 100 million Americans."

Highmark is being recognized with a Brand Excellence Award in the Member Recommendation category for achieving a high percentage of members who would recommend one of the Blue Cross and Blue Shield companies to someone they knew. Highmark members are confident of the services and products they received and would recommend them to family and friends.

"The Brand Excellence Award reflects Highmark's commitment to providing superior service and products to its members, providers and the marketplace," said Ken R. Melani, M.D., president and CEO of Highmark Inc. We accept this national award with high honor as it reflects our ability to meet the needs and expectations of our members."

The Brand Excellence Awards honor Blue Cross and Blue Shield companies nationwide in categories that represent Brand Excellence, including attraction of new customers, fostering loyalty to existing customers, expanding the Brand into additional lines products or services, and provider satisfaction.

This marks the second occasion that Highmark Inc. has won a Brand Excellence Award -- they previously won in 2000.

About Highmark Inc.

As one of the leading health insurers in Pennsylvania, Highmark Inc.'s mission is to provide access to affordable, quality health care enabling individuals to live longer, healthier lives. Based in Pittsburgh, Highmark serves 4.6 million people through the company's health care benefits business. Highmark contributes millions of dollars to help keep quality health care programs affordable and to support community-based programs that work to improve people's health. Highmark exerts an enormous economic impact throughout Pennsylvania. A recent study states that Highmark's positive impact exceeded $2.5 billion. The company provides the resources to give its members a greater hand in their health.

Highmark Inc. is an independent licensee of the Blue Cross and Blue Shield Association, an association of independent Blue Cross and Blue Shield Plans. For more information, visit http://www.highmark.com.

About the Blue Cross Blue Shield Association

The Blue Cross and Blue Shield Association is a national federation of 39 independent, community-based and locally operated Blue Cross and Blue Shield companies that collectively provide health care coverage for more than 100 million individuals -- one-in-three Americans. For more information on the Blue Cross and Blue Shield Association and its member companies, please visit http://www.bcbsa.com.


'/>"/>
SOURCE Highmark Blue Cross Blue Shield
Copyright©2008 PR Newswire.
All rights reserved

Related medicine news :

1. Highmark Blue Shield and National Association Name Area Hospitals as Blue Distinction Centers for Complex and Rare Cancers
2. Highmark Inc. Supports Employee Volunteerism Efforts with $5,500 in Community Grants
3. Highmark Caring Place to Expand Services to New Facility in Cranberry Area
4. National Magazine Ranks Highmark Best Green Information Technology Company in the Nation
5. Capital BlueCross CEO Says Meaningful Statewide Competition Must Be Key Criteria in Pennsylvanias Review of Proposed Highmark-IBC Merger
6. Heart of Lancaster and Lancaster Regional Join Highmark Blue Shield Medicare Advantage Network
7. The Highmark Foundation Awards $4 Million in Highmark Healthy High 5 Grants to Two Nonprofit Organizations
8. Highmark to Present States Newest Residents with Healthcare Gift Cards
9. Insurance Department Will Hold Public Hearings on Proposed Consolidation of Highmark, Independence Blue Cross
10. Unique Program Means Better Care for Highmark Members
11. The Highmark Foundation Announces $1 Million School Challenge Program
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:4/28/2017)... ... April 28, 2017 , ... The Texas Cord Blood ... to the labor and delivery team at Women’s Hospital at Renaissance in Edinburg for ... birth at the hospital and decide to donate. , “Women’s Hospital at Renaissance ...
(Date:4/28/2017)... ... ... Hawkins, Pastor and Overseer at The House of Yahweh in Abilene, Texas, has published a ... does not. Yisrayl says with so many titles and names for the Creator, it’s ... with a little Scripture, backed with a lot of research, the truth is undeniable. ...
(Date:4/28/2017)... ... 2017 , ... NuevaCare, a leading home care agency based in San Mateo, ... is proud to announce information upgrades to its blog in the form of WordPress ... topics such as home care (generally) as well as senior care and home care ...
(Date:4/27/2017)... Washington, DC (PRWEB) , ... April 27, 2017 ... ... "Using Behavioral Economics Insights in Incentives, Rewards, and Recognition: A Nudge Guide," a ... and recognition (IRR) field. Offering practical takeaways to apply immediately to IRR programs, ...
(Date:4/27/2017)... ... April 27, 2017 , ... SyncDog, ... sponsorship at MobileIron Live! 2017 in Santa Clara, California. Each year, ... educational approach to helping organizations maximize the benefits of mobility in their operations ...
Breaking Medicine News(10 mins):
(Date:4/19/2017)... 2017  SARES•REGIS Group leased the first of ... Conejo Spectrum Business Park in Thousand ... Inc. , a biopharmaceutical company developing meaningful therapies ... have been underserved by scientific innovation, with an ... autoimmune and infectious disease. Before commencement ...
(Date:4/18/2017)... Cogentix Medical, Inc. (NASDAQ: CGNT), a global ... and Gynecology markets with innovative and proprietary products, will ... 31, 2017 after the market close on Tuesday, May ... a conference call and webcast to discuss its financial ... at 4:30 p.m. Eastern Time (3:30 p.m. Central Time). ...
(Date:4/18/2017)... DUBLIN , April 18, 2017 Research ... Devices Market 2017-2021" report to their offering. ... The global arthroscopy devices market to grow at ... The report, Global Arthroscopy Devices Market 2017-2021, has been prepared based ... report covers the market landscape and its growth prospects over the ...
Breaking Medicine Technology: