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Heartburn Sufferers Find Lasting Relief With TUMS(R) Dual Action
Date:4/8/2009

ng relief to occasional heartburn sufferers, TUMS Dual Action can also help patients who experience breakthrough heartburn while taking other medications like proton pump inhibitors (PPIs). Despite high compliance with PPIs, the group of prescription heartburn drugs that reduce stomach acid production, 46% or more of PPI users experience breakthrough heartburn, or episodes of heartburn between doses, often at night. TUMS Dual Action can safely be taken to provide relief from breakthrough heartburn when used as directed.

TUMS Dual Action is currently available nationwide at drug, grocery and mass merchandise stores in both Berry and Mint flavors. The expected retail price for a 25-dose bottle is $8.99, and a 50-dose bottle is $15.49. Through May 15, consumers also have the opportunity to play an instant-win trivia game at www.tumsdualaction.com. The virtual multiple-choice quiz asks consumers general questions about heartburn-inducing foods, and gives participants the opportunity to win one of 400 instant-win "dinner and a movie" prizes consisting of a $25 gift card for Movie Cash or Fandango and a $25 gift card to Brinker Restaurants (Chili's Grill & Bar, Romano's Macaroni Grill, On the Border Mexican Grill & Cantina or Maggiano's Little Italy). All players will be entered into a sweepstakes to win a grand prize weekend getaway to San Francisco, Chicago or New York.

For more information, to download a $3 TUMS Dual Action coupon and for official sweepstakes rules, please visit www.tumsdualaction.com.

About TUMS(R)

For more than 75 years, TUMS(R) has been a fast, effective treatment for heartburn and acid indigestion, neutralizing stomach acid on contact. Today, TUMS is the number one antacid in America, used by more people than any other brand to trea
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SOURCE GlaxoSmithKline Consumer Healthcare
Copyright©2009 PR Newswire.
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