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Healthy Eating Expert Ellie Krieger Joins Yoplait(R) Yo-Plus(TM) to Raise Awareness of Digestive Health
Date:11/5/2008

tive health benefits, plus vitamins A and D (10 percent of the Recommended Daily Value).

"Yo-Plus contains the added benefit of probiotics and fiber for digestive health," said Krieger. "With no artificial sweeteners, a smooth, creamy texture, and truly delicious taste-it's a win-win for consumers looking for healthy food choices throughout the holidays."

Yo-Plus flavors include: Blackberry Pomegranate, Cranberry Raspberry, Strawberry, Vanilla, Cherry and Peach. The newest Yo-Plus flavor, Blueberry Acai, will be in grocery stores in January 2009. Yo-Plus is available at a suggested retail price of $2.79 per 4-ounce cup 4-pack. For more information, please visit http://www.Yo-Plus.com or http://www.yoplait.com.

NEW Digestive Health Survey

According to a recent Yoplait(R) Yo-Plus(TM) survey, nine-out-of-ten women have become committed to their digestive health in the last five years and eight-out-of-ten prefer to regulate their digestion through foods. When considering foods that help aid digestion, women now have the option of Yo- Plus with probiotic cultures which is specifically designed for digestive health.

With women looking for more natural ways to regulate their digestion through food choices, probiotics continue to gain notoriety. In fact, according to the Yo-Plus survey, nearly two-thirds of women are familiar with probiotics, a strong indication that this health trend is gaining momentum as women become more aware of their options for healthy eating.

About General Mills

One of the world's leading food companies, General Mills operates in over 100 countries and markets more than 100 consumer brands, including Cheerios, Haagen-Dazs, Nature Valley, Betty Crocker, Pillsbury, Green Giant, Old El Paso, Progresso, Cascadian Farm, Muir Glen, and more. Headquartered in Minneapolis, Minnesota, U.S.A., General Mills had
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SOURCE Yoplait(R) Yo-Plus
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