IRVINE, CA (PRWEB) November 20, 2013
Healthcare Success Strategies, LLC, a leader in healthcare marketing has named Stewart Gandolf, MBA as the firm’s first CEO. Gandolf who founded the company as a partnership with Lonnie Hirsch seven years ago, now takes over the leadership position.
According to Gandolf, “Altogether we’d worked with more than 5,000 practices at previous agencies, so we understood the healthcare market. As a new business, we started by creating a website that truly talked to healthcare marketers and had business coming in almost immediately.”
They then grew the business by reaching out to publishers, supplying healthcare marketing articles and web content, and to healthcare-related corporations participating in speaking events for customers.
Mr. Hirsch told us, “As we grew, it became it became clear that we needed more of a corporate structure, with one person taking on the role of chief decision maker and Stewart seemed ideal for the role.” The new leadership comes at a time of significant change in the company’s direction.
Mr. Gandolf added that initially Healthcare Success Strategies provided advertising and branding for practitioners, but as the company evolved they began offering a much broader range of services, attracting larger group practices and hospitals.
Today the company is involved in all facets of healthcare marketing and works mainly with large practices and hospital clients as well as with manufactures and pharmaceutical companies.
“We provide six areas key to a truly successful marketing program,” Gandolf explains, “external advertising, professi
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