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HealthTalker Founder and CEO Andrew Levitt to be Featured at 'Health 2.0: User-Generated Healthcare 2008'
Date:10/14/2008

HealthTalker Founder and CEO Andrew Levitt to showcase HealthTalker at 'Health and Pharma 2.0' session.

Somerville, MA (PRWEB) October 14, 2008 -- HealthTalker, www.healthtalker.com, the word-of-mouth marketing (WOM) firm for the pharmaceutical and biotechnology industries, today announced that Andrew Levitt, Founder and CEO of HealthTalker, will be featured on the panel "Pharma and Health 2.0" at Health 2.0: User-Generated Healthcare 2008, October 23, in San Francisco.

Levitt will demonstrate Heathtalker's innovative WOM pharmaceutical marketing program, http://www.healthtalker.com/site/about, and share insights on influencing and leveraging the untapped power of consumer conversation. He will discuss the power of consumers speaking to people they know about their health experiences and how WOM can work in this highly-regulated industry.

A list of the other panelists showcasing can be found at www.health2con.com/sf08.html. The session will take place at the San Francisco Marriott at 4:00 p.m., October 23.

"It's really important for pharmaceutical companies to evolve their marketing approach, and challenge the status quo," said Andrew Levitt, Founder and CEO of HealthTalker. "Consumer trust is at an all-time low, and patients are craving a sense of connectivity with the brands they use on a daily basis. Give them a voice and the right tools, and you can create a consumer-to-consumer program that brings a degree of credibility and authenticity to the discussion that no traditional advertisement can match," he said.

Health 2.0: User-Ge
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