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HealthCoach Welcomes James Herrera as Vice President of Consulting
Date:11/5/2007

AUSTIN, Texas, Nov. 5 /PRNewswire/ -- HealthCoach (http://www.healthcoach.net) is pleased to announce that James Herrera has joined the company as Vice President of Consulting. James will drive the delivery of HealthCoach services to corporate clients, facilitating the adoption of healthy lifestyle habits for both by individuals and corporations. He will also be responsible for the overall development of the HealthCoach corporate service offerings.

James has been engaged in delivering corporate wellness programs to executives and corporations since 2005, working as an adjunct consultant for the Center for Creative Leadership (CCL) in Colorado Springs. James currently consults with a number of the CCL program graduates to bring better health, fitness, nutrition, and lifestyle balance to their busy lives.

HealthCoach CEO, Tim Pletcher, states, "James is a consummate professional and we are truly fortunate to have him join our staff. James's significant experience will further enhance our offerings and allow HealthCoach to continue to differentiate itself from our competitors." James adds, "I am really looking forward to getting started at HealthCoach. I truly believe in their philosophy and methods and am convinced it is the right model to achieve success for our clients. They have excellent technology, but beyond that, HealthCoach has rational and realistic approaches that address many of the root cause issues preventing people from breaking through to a healthy lifestyle."

James holds a Master's degree in Exercise Physiology and Bachelors of Psychology from the University of Texas at El Paso, where he also served as an instructor for the department of Health Sciences and department of Professional and Continuing Education. He has 18 years of professional strength and endurance coaching, nutritional guidance, and is a USA Cycling Elite level certified coach. James has trained athletes who
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