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HealthCentral.com Collaborates With BreastCancer.org, Providing Quality Awareness Sponsorships to #1 Breast Cancer Resource Online
Date:5/11/2009

ARLINGTON, Va., May 11 /PRNewswire-USNewswire/ -- HealthCentral (www.HealthCentral.com), the leading collection of online condition-specific consumer health and wellness experiences, today announced a new collaboration with BreastCancer.org (www.BreastCancer.org), the number one online resource for breast cancer information and support. Under the agreement, HealthCentral will arrange for high-quality, relevant sponsorship programs to be delivered on BreastCancer.org.

"This is a unique opportunity to connect HeathCentral's ability to create innovative sponsorships with BreastCancer.org's unparalleled reputation and access to individuals in need of the best information about treatment options," said Christopher M. Schroeder, CEO of HealthCentral. "Most women visiting BreastCancer.org are grappling with one of life's most profound challenges. HealthCentral's commitment is to make sponsorships on BreastCancer.org relevant, appropriate, and helpful to those facing treatment decisions."

Along with awareness messages about breast cancer treatments, sponsors may provide awareness information relating to conditions that challenge breast cancer patients and caregivers, including healthy nutrition, osteoporosis, anemia, nausea, sleep disorders, depression, diabetes, and consumer products relevant to BreastCancer.org's audience.

"In choosing HealthCentral we have selected an organization that can help us deliver sponsored messages that are in keeping with BreastCancer.org's mission," said Hope Wohl, CEO of BreastCancer.org. "HealthCentral has built resources for a range of health issues, and done so in a highly responsible way. We felt HealthCentral would provide quality sponsorships that would help further inform our community, while building vital financial support to enable Brea
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SOURCE The HealthCentral Network
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