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Hard Rock International Marks 10 Years Of Support For Breast Cancer Awareness And Research With 2009 PINKTOBER(TM) Campaign Featuring Melissa Etheridge, The Bangles, Melanie C, Joss Stone And More
Date:9/14/2009

lobal programs aimed towards breast cancer awareness and raising funds for worthy charities and organizations. Having experienced my own personal journey with breast cancer, I'm thrilled to bring my story and my music to support Hard Rock's philanthropic efforts."

In addition to the program's powerhouse kickoff, PINKTOBER will also feature live music events and appearances at local-market Hard Rock locations worldwide by other notable established and emerging acts throughout the Fall. The Bangles will perform at Hard Rock Hotel in Orlando, FL, and an amazing lineup of female acts will grace the stage at the U.K.'s Royal Albert Hall for Hard Rock's PINKTOBER Presents: Women of Rock, including Melanie C, Joss Stone, Jamelia, Bonnie Tyler, Escala, Bananarama, Sharon Corr and Tulisa (N - Dubz), plus the leading ladies from the West End hit theatre show Mamma Mia. For the full 2009 Hard Rock PINKTOBER artist lineup please visit www.hardrock.com. All events will benefit breast cancer research and awareness organizations.

"We are proud to embark on our 10th year of helping find a cure for breast cancer," said Sean Dee, Vice President and Chief Marketing Officer, Hard Rock International. "The answer is out there and together we'll find it."

Rocking the Season's Hottest Color

PINKTOBER also includes a not-to-be missed line of apparel and accessories that will benefit the cause. These PINKTOBER products, including a collector's edition pin, t-shirt, keychain, pink sheets and more, will be sold exclusively at Hard Rock properties worldwide, including Cafes, Hotels, Casinos and on www.hardrock.com. Proceeds from the sale of special limited-editi
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SOURCE Hard Rock International
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