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HBA Global Expo Platforms Private Label/Contract Manufacturing
Date:4/16/2009

Dedicated Pavilion & Conference Track will Offer Attendees the Latest Resources and Education to Create Successful Private Label Brands

NEW YORK, April 16 /PRNewswire/ -- With consumers paying closer attention to price and 45% of the HBA audience looking for private label and contract manufacturer resources, the new Private Label/Contract Manufacturing Pavilion at HBA Global Expo will be a hotbed of activity. Taking place September 15-17, 2009 at the Jacob K. Javits Convention Center in New York, HBA Global Expo (www.hbaexpo.com) is the most important product development event for the cosmetics, personal care, fragrance and wellness industries.

The Private Label/Contract Manufacturing Pavilion will feature the latest innovations from worldwide private label and contact manufacturing firms. HBA attendees will get current information on how to position private label brands and walk away with the right resources to gain market share in this recession-proof sector.

Complementing the Pavilion will be an all-day conference track that will educate the private label buyer on the business development and growth opportunities of this market. In addition, sessions will cover packaging innovations, advanced formulations, branding strategies, and best practices on how to interface with private label suppliers to achieve maximum results.

The Private Label/Contract Manufacturing Pavilion and educational programming is being sponsored by the leading media organization in this niche market, BNP Media, publishers of PL Buyer, Contract Manufacturing & Packaging and Brand Packaging.

"We are pleased to be partners with HBA Global Expo on this initiative to serve a community that has continued to grow despite the recessionary market. Contract manufacturing firms can speed up the production line as well as offer broader globa
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SOURCE HBA Global Expo
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