Navigation Links
Gulp! Study Suggests Super-Size Soda Ban Could Fizzle
Date:4/11/2013

ounces) and $1.99 (32 ounces). Those prices were all taken from a McDonald's menu at the time of the study.

Another menu, with "bundled" options, offered a 16-ounce soda for $1.59, a pair of 12-ounce drinks for $1.79, and a pair of 16-ounce drinks for $1.99. And a third "no bundle" menu only offered a 16-ounce drink for $1.59.

The researchers found that the participants wanted to buy more drinks when they had the choice of "bundling" them. When the participants only had a choice of just one size, only 62 percent chose to buy a soda, compared to 84 percent of those who had a choice of "bundled" options and 79 percent of those who faced the "unregulated" options.

Wilson said the study suggests that restaurants could make 70 percent more money from drinks if they offered the bundled options instead of just 16-ounce drinks. "The bundled options just felt like a better deal" to study participants, Wilson suggested.

It's not clear how much actual extra profit restaurants could make, however.

Wilson dismissed the prospect that his study was giving restaurants ideas about how to bypass the super-size ban. "It's good for policymakers to know about any unintended consequences and think about them now," he said.

Barbara Jean Rolls, chair of nutritional studies at Penn State University, said the study findings are "provocative" but lack a real-life component because they didn't involve an actual restaurant or actual drinks. (Wilson said that's the next step for future research.)

"Human eating and drinking behavior is very complex," Rolls said. "A lot of studies indicate that what you say on paper isn't what you're going to do [in real life]. I don't think just asking people on paper is going to tell us how this will play out."

The study was published online April 10 in the journal PLoS One.

More information

For more about
'/>"/>

Copyright©2012 ScoutNews,LLC.
All rights reserved

Page: 1 2 3

Related medicine news :

1. Physician-Assisted Suicide Program Rarely Used, Study Finds
2. Gauging Brain Cancer Survival Time May Get Easier: Study
3. Study Hints of Links Between HPV and Lung Cancer
4. Study suggests federal guidelines for treating teen PID need clarification
5. Researchers confirm multiple genes robustly contribute to schizophrenia risk in replication study
6. Smog Exposure During Pregnancy Might Raise Childs Cancer Risk: Study
7. Lung Cancer Scares Vary by State, Study Finds
8. 2-drug combo more effective in treating sarcomas, Moffitt Cancer Center study shows
9. IUDs Safe Contraceptives for Teens, Study Finds
10. A New Peer-Reviewed Study Using CogniFit Brain Training Provides A Breakthrough In The Treatment Of Insomnia
11. Latest Vaccine/Autism “Safety” Study Based on Flawed Data
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:7/29/2014)... Denver, CO (PRWEB) July 29, 2014 ... review that this actually is a new method of ... , The author of the new method ensure sufferers ... undergo the right recommendations. , The new method ... help sufferers completely overcome sciatica with an 8 minutes ...
(Date:7/29/2014)... Winter is here down under, and ... Sydney’s central business district. That is, until a troop ... the otherwise ordinary day into a celebration—a celebration of ... advocates of The Truth About Drugs, a drug prevention ... They woke up the city with a rousing performance ...
(Date:7/29/2014)... Australia (PRWEB) July 30, 2014 ... of medical devices have determined Nurse Call Systems ... international legislation, this requires all Nurse Call Systems ... regulatory practice improves patient safety, reduces clinical risks, ... private hospital based Corporate Risk and Clinical Risk ...
(Date:7/29/2014)... (PRWEB) July 29, 2014 Daily Gossip writes ... powerful and holistic system that will teach users how to ... by thousands of people, from all over the world. ... symptoms of this disorder in as quickly as 12 hours. ... gone faster than imagined. , The Fibroids Miracle review ...
(Date:7/29/2014)... 29, 2014 Regardless of the good ... special someone to share those with. Love is about ... , Love is also about overcoming all the ... have that perfect relationship, women need to know how ... the Enchant Him program, please visit the official website ...
Breaking Medicine News(10 mins):Health News:Stop Sciatica in 8 Minutes Review Reveals the Way to Cure Sciatica Easily 2Health News:Sydney Business District “Rocked” by The Truth About Drugs 2Health News:NiQ Health Reveals the Extensive Use of Unregulated Medical Devices in Australian Hospitals 2Health News:NiQ Health Reveals the Extensive Use of Unregulated Medical Devices in Australian Hospitals 3Health News:NiQ Health Reveals the Extensive Use of Unregulated Medical Devices in Australian Hospitals 4Health News:Amanda Leto’s Fibroids Miracle Review Reveals Clinically Proven Uterine Fibroids Cure System 2Health News:How to Reach the Heart of the Perfect Guy with "Enchant Him Program" - a Report by Daily Gossip Magazine 2
... the world. It can lead to strokes, heart attacks and ... half an hour and an hour of moderate exercise on ... heart disease, cancer, diabetes and obesity.,Researchers from Japan, tested 207 ... otherwise healthy. None exercised regularly. ,They divided them into ...
... before it's in a more advanced stage is key to ... early lung cancer, researchers wanted to determine if it is ... wanted to look at the cost-effectiveness of a CT scan ... the Early Lung Cancer Action Project (ELCAP) that was conducted ...
... significantly improve memory.,New research shows a centuries-old herbal remedy ... ,A team of researchers tested 44 healthy, young ... sage oil capsules, and some were given placebos. In ... oil performed significantly better than those who didn't. ...
... crippling as depression can be for young and middle-age ... often fatal.// And while depression and related illnesses afflict ... getting the treatment they need. ,"Depression kills not ... research at the National Institute of Mental Health. "[Elderly] ...
... American and German researchers say they've developed a new ... // ,They've developed a radio-isotope that emits far more ... metastases that are formed when tumor cells invade bone ... control bone pain in people with bone metastases. ...
... new study shows the best time to make a prognosis ... Researchers find cell counts //at that time give a more ... originally diagnosed with HIV. ,Highly active antiretroviral therapy (HAART) ... the prognosis of HIV patients, however there is not a ...
Cached Medicine News:
(Date:7/29/2014)...  Alexza Pharmaceuticals, Inc. (Nasdaq: ALXA ) ... conferences during the third quarter, the 2014 Avondale Partners ... 2014 Conference.  Alexza,s corporate presentation will be webcast live ... event are below: , 2014 Avondale Partners ... Boston , MA.  The format is limited ...
(Date:7/29/2014)... ROCKVILLE, Md. , July 29, 2014  Synthetic ... anti-infective biologic and drug candidates targeting specific pathogens that ... view of the unusual market activity in the Company,s ... Company in accordance with its usual practice. The Company ... unusual market activity. About Synthetic Biologics, Inc. ...
(Date:7/29/2014)... Conn. , July 29, 2014 Numotion,s Board ... Mike Swinford will be the company,s new Chief ... highly successful 22-year career at GE where he worked primarily ... in annual revenue to over $5 billion. His most recent ... Services. "I am thrilled to join Numotion," ...
Breaking Medicine Technology:Alexza Pharmaceuticals Announces Participation in Upcoming Investor Conferences 2Alexza Pharmaceuticals Announces Participation in Upcoming Investor Conferences 3Synthetic Biologics, Inc. States that Its Policy is Not to Comment on Unusual Market Activity 2Numotion Names Mike Swinford CEO 2
... DrDrugs®: Drug Guide for ... over 760 Integrated Calculators ... comprehensive, up-to-date and practical ... in drug dosing calculation ...
DRUGology is a source designed for primary care health providers, residents and medical students so that they may have a quick reference to treat a wide variety of conditions....
AnesthesiaDrugs™ is the handheld version of Sota Omoigui's Anesthesia Drugs Handbook, the best selling clinical guide to essential anesthesia and critical care drug information....
... extensive evidence-based data than any other drug reference., ... as it's come to be known, has gone ... seeking answers to the most detailed questions. It ... drug reference and is now available for your ...
Medicine Products: