Groundbreaking Deloitte Survey Reveals Many U.S. Consumers Want Major Changes in Health Care Design...(ever found that consumer needs overall a...),Health

Date:2/20/2008

ever, found that consumer needs overall are basic -- better service, personalization, value - and that they want specific tools to customize the health services and insurance programs they use. Consumers are embracing innovation. Respondents said they wanted health plans to provide help with clinical decisions, not simply administrative services, and many want to customize their insurance with unique coverage and pricing features.

In addition, the survey revealed the consumer health care market is not homogenous; key distinctions exist within different groups. An analysis of the data found that the more than 3,000 respondents fell into six discrete segments, ranging from "content and compliant" consumers more accepting of the status quo to "out and about" health care shoppers who tend to be more independent and willing to try unconventional treatments.

Those factors taken together carry with them the potential for dramatic near-term change in the way U.S. doctors, hospitals, health plan administrators, drug makers and biotech companies operate, Keckley noted.

For general information on the survey, please contact Scott Ladd. For information on the Health Plans, Health Providers, and Life Sciences practices of Deloitte, please contact Marykate Reese.

Related Content

Findings: 2008 Survey of Health Care Consumers - http://www.deloitte.com/us/healthcareconsumersurvey

Resource Center: 2008 Survey of Health Care Consumers - http://www.deloitte.com/us/consumerism/media
Paul Keckley Bio - http://www.deloitte.com/us/PaulKeckley

Bill Copeland Bio - http://www.deloitte.com/us/BillCopeland

About Deloitte

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SOURCE Deloitte Copyright©2008 PR Newswire. All rights reserved

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